OPPO Introduces Apex Guard for Enhanced Smartphone Quality
On November 14, 2025, in Shenzhen, OPPO announced its latest initiative,
Apex Guard, aiming to achieve unparalleled quality in both hardware and software. This program is designed to ensure that users enjoy a smoother and more reliable smartphone experience. OPPO aspires to not only prolong the lifespan of its products but also set standards that exceed industry norms.
The unveiling took place at OPPO's global headquarters and R&D hub in Binhai Bay, where the company showcased its dedication to quality from the initial stages of research all the way through to product completion. “Quality is the foundation of everything,” said OPPO Manufacturing Director, Grous Chang. “By continuously updating our quality measures, OPPO aims to contribute to users' freedom to fully enjoy their lives. Quality is not just about functionality; it embodies the freedom to 'Make Your Moment.' ”
Elevating Quality with Apex Guard
Apex Guard represents OPPO's commitment to evolve its responsiveness to users' fundamental needs further. The initiative approaches quality enhancement through three core aspects:
Surpassing Daily Usage Expectations: Development of High-Strength Materials
Apex Guard's innovative quality improvements are set to provide users with peace of mind, guarding against accidental occurrences like water leaks and drops. OPPO has engineered durable materials, such as super high-strength steel and aerospace-grade aluminum alloys (AM04), that can withstand everyday wear and stress. Additionally, the internal design incorporates protective structures that enhance the defense against impacts, ensuring superior protection beyond normal use.
Extending Product Lifespan: Longer-lasting Silicon Carbon Batteries
Apex Guard offers next-level quality in areas prone to degradation over time. Notably, OPPO's proprietary silicon carbon battery made from spherical silicon carbon material extends the battery cell lifespan to over 400 cycles without compromising safety. This innovation results in OPPO devices being more comfortable to use over extended periods.
Exceeding Standard Tests: Over 180 Device Assessments
To ensure exceptional quality, OPPO collaborates with renowned international testing organizations such as TÜV Rheinland, TÜV SÜD, and SGS to develop products that significantly surpass standard industry criteria. OPPO's devices undergo meticulous manufacturing processes and rigorous evaluations, including multiple quality verifications of new materials and over 180 device tests throughout their lifecycle. Additionally, OPPO's after-sales service aims to exceed industry standards, ensuring ongoing peace of mind post-purchase.
A New Quality Experience Through Software Advancement
One of the most direct ways users perceive smartphone quality is through operational smoothness. OPPO recognizes software innovation as a pivotal element of Apex Guard, focusing on enhancing user experience longevity.
The newly integrated Luminous Rendering Engine within ColorOS 16 introduces the first unified animation architecture for Android, ensuring seamless performance from app launches to screen transitions. In high-demand scenarios, the revamped Trinity Engine optimizes frame rendering in real-time during multitasking situations, while sensor offloading technology reduces power consumption during 4K 60fps video recording by offloading tasks to a more powerful SoC.
For entry-level models, ColorOS 16 now features an Instant Refresh function that reduces data fragmentation with a single tap and optimizes app permissions. OPPO has also conducted strict durability tests that simulate smartphone use over 48, 60, and 72 months to confirm that smooth and comfortable operability is maintained over the years.
Furthermore, OPPO has developed unique benchmarks for evaluating smoothness. The OPPO Smoothness Baseline Test measures software performance across hundreds of usage scenarios. It introduces the industry's first six-zero standards for parallel animation, zeroing in on lag, delay, flicker, crash, mislaunch, and freeze during application launches and screen transitions. This standard applies to all devices, from the entry-level A series to the flagship Find series.
Strengthening Quality Efforts at Binhai Bay Campus
To further accelerate its commitment to quality, OPPO plans to expand its facilities at the Binhai Bay campus, converging advanced equipment to enhance the overall efficiency and synergistic effects within the campus. The campus boasts several state-of-the-art labs, including materials laboratories, smart device testing labs, power consumption labs, and communication labs. Each lab assesses quality from different perspectives, comprehensively supporting reliable hardware and seamless software experiences.
About OPPO
Since launching its first feature phone, the A103 Smiley Face, in 2008, OPPO has established itself as a leading global smart device brand, embodying the slogan “Make Your Moment.” The brand consistently strives to create new value by balancing aesthetic design with innovative technology. Currently, OPPO offers a variety of smartphones and IoT devices centered around the Find and Reno series, along with ColorOS, in over 70 countries and regions, empowering customers worldwide to celebrate their individuality and enjoy the present moment.
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