Starting 2026 with Good Fortune: Tuna Auction Fair at Ginza Onodera and Nadaman
As we welcome the year 2026, two prominent dining establishments in Japan are set to kick off an auspicious start with their Tuna Auction Fair. Ginza Onodera and Nadaman, which are both managed by ONODERA FOOD SERVICE and Nadaman Co., Ltd., will host this event in selected locations starting January 5 and January 6 respectively.
The Tuna Auction, held annually at Toyosu Market on January 5, is a significant cultural event that draws attention for its symbolism of prosperity in commerce and good health for the year ahead. Following a successful streak in which the ONODERA GROUP secured the title of 'First Tuna' six times from 2018 to 2025, it continues to showcase the best of this tradition in its restaurants.
The Tuna Auction Fair aims to celebrate this auspicious occasion by offering specially selected tuna that has been auctioned off at the market. At Ginza Onodera, diners can indulge in a set featuring both red and fatty tuna, priced at 1,240 yen, while at Nadaman, a special lunch menu will be available, including a tuna rice bowl served with miso soup for 4,000 yen.
Please note: Menu availability may vary by location and is subject to change based on supply.
- Tuna Rice Bowl with Miso Soup: 4,000 yen (tax included)
This year's Tuna Auction Fair is a heartfelt proposition for patrons to commence their year in good spirits and health, as both establishments commit to excellence and customer satisfaction. The limited offerings are a token of appreciation from the grateful staff, who hope to see everyone’s continued success in the coming year.
Ginza Onodera stands on the principle of sharing authentic Japanese cuisine with the world, operating in 25 locations across three countries and earning accolades from prestigious awarding bodies such as the Michelin Guide. Nadaman, with roots dating back to the Edo period, has maintained its tradition of fine dining. The menus created for this fair exemplify their rich culinary heritage while adapting to contemporary tastes.
Should you desire a taste of Japan's culinary tradition this New Year, do not miss out on the Tuna Auction Fair. Visit either Ginza Onodera or Nadaman to experience a culinary celebration of the Tuna that symbolizes prosperity and health. Reservations are recommended as the special offerings are available for a limited time only, and they might sell out quickly. Let’s embrace 2026 with delicious flavors and the spirit of celebration!
The Tuna Auction, held annually at Toyosu Market on January 5, is a significant cultural event that draws attention for its symbolism of prosperity in commerce and good health for the year ahead. Following a successful streak in which the ONODERA GROUP secured the title of 'First Tuna' six times from 2018 to 2025, it continues to showcase the best of this tradition in its restaurants.
The Tuna Auction Fair aims to celebrate this auspicious occasion by offering specially selected tuna that has been auctioned off at the market. At Ginza Onodera, diners can indulge in a set featuring both red and fatty tuna, priced at 1,240 yen, while at Nadaman, a special lunch menu will be available, including a tuna rice bowl served with miso soup for 4,000 yen.
Event Details
Ginza Onodera Tuna Auction Fair
- - Dates: Starts January 5, 2026
- - Featured Menu:
- - Participating Locations:
Please note: Menu availability may vary by location and is subject to change based on supply.
Nadaman Tuna Auction Fair
- - Dates: Starts January 6, 2026
- - Featured Menu:
- Tuna Rice Bowl with Miso Soup: 4,000 yen (tax included)
- - Participating Locations:
This year's Tuna Auction Fair is a heartfelt proposition for patrons to commence their year in good spirits and health, as both establishments commit to excellence and customer satisfaction. The limited offerings are a token of appreciation from the grateful staff, who hope to see everyone’s continued success in the coming year.
Ginza Onodera stands on the principle of sharing authentic Japanese cuisine with the world, operating in 25 locations across three countries and earning accolades from prestigious awarding bodies such as the Michelin Guide. Nadaman, with roots dating back to the Edo period, has maintained its tradition of fine dining. The menus created for this fair exemplify their rich culinary heritage while adapting to contemporary tastes.
Should you desire a taste of Japan's culinary tradition this New Year, do not miss out on the Tuna Auction Fair. Visit either Ginza Onodera or Nadaman to experience a culinary celebration of the Tuna that symbolizes prosperity and health. Reservations are recommended as the special offerings are available for a limited time only, and they might sell out quickly. Let’s embrace 2026 with delicious flavors and the spirit of celebration!
Topics Consumer Products & Retail）
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