#Japan #Tokyo #Geofencing #Shibuya #Lime

Lime Introduces Enhanced Safety Measures in Shibuya for Year-End Celebrations

As the year-end party season approaches, Lime, a leading provider of electric mobility sharing services operating in approximately 30 countries worldwide, is rolling out enhanced nighttime safety measures in the bustling Shibuya area of Tokyo. This initiative marks a significant step towards ensuring the safety of both pedestrians and riders during the period when nightlife intensifies.

Importance of Nighttime Safety During Year-End Parties

December is a month often characterized by an increase in nightlife activities, resulting in higher foot traffic in popular areas. Recognizing the critical need for safety during this time, Lime has introduced geofencing technology in Shibuya to manage vehicle access, while also deploying dedicated patrol teams to monitor the busiest areas.

Utilization of Geofencing in Shibuya

In the Shibuya Center Street area, where pedestrian density is expected to peak, Lime has implemented a geofencing system that automatically regulates vehicle entry. This advanced technology is designed to create a safer environment for pedestrians by ensuring that areas with heavy foot traffic are closely monitored and controlled. The geofencing capabilities will remain active even during late-night hours, maintaining a high level of safety for all.

Implementation of Patrol Teams in Entertainment Districts

Alongside the technological measures, dedicated patrol teams will actively circulate around key entertainment ports within Shibuya. These teams will not only engage with riders but also issue reminders and safety alerts, particularly during peak usage times. This hands-on approach serves to lower potential risks associated with increased holiday socializing, reinforcing safe riding practices, and preventing accidents.

Partnership and Community Feedback

Key stakeholders within the Shibuya community have voiced their support for Lime's initiatives. Kenji Onishi, President of the Shibuya Shopping District Union, emphasized the importance of pedestrian safety during the bustling year-end period, viewing Lime's commitment to geofencing and patrols as crucial for protecting the public. Similarly, Junko Kanayama, Executive Director of the Shibuya Tourism Association, highlighted that enhancing travel safety is essential for bolstering the area's nighttime economy, particularly when technology and human oversight work in tandem.

Expansion of Geofencing and Proven Results

The new nighttime safety measures are built upon Lime's previously established track record of effective geofencing applications within Japan. In February 2025, Lime was the first in Japan to apply geofencing technology to prevent misentry onto major roadways, a move which has since expanded to 14 locations, verifying its effectiveness in preventing unauthorized access.

Understanding Geofencing Technology

Geofencing employs GPS and similar locational data to create virtual boundaries on maps. Once vehicles enter these designated zones, automatic controls are activated, enhancing safety without requiring rider intervention. This capability proves particularly effective during large events and is integrated within Lime’s broader safety strategy.

Lime’s Commitment to Safe Mobility

Promoting a secure travel environment is at the forefront of Lime’s mission to provide eco-friendly micro-mobility solutions. The company advocates for a cleaner, carbon-free future by offering a shareable alternative to personal vehicles. With over millions of rides completed globally, Lime continues to evolve its services while assuring a high standard of safety.

In light of recent innovations and the introduction of the highly appreciated ‘Limeラクモ’, the seated electric scooter popular among a broad demographic, Lime remains dedicated to enhancing not just mobility options, but also the overall safety and comfort of its users during peak periods such as the year-end celebrations.

Conclusion

Lime’s proactive approach in Shibuya during the year-end festivities reflects its commitment to making urban mobility safer and more accessible for everyone. By combining state-of-the-art technology with community engagement, Lime is paving the way for a secure and enjoyable holiday experience in one of Tokyo's most vibrant districts.