SHUTO COFFEE Launch
2025-04-22 05:48:17

Introducing SHUTO COFFEE: A Unique Blend for Highway Travelers

Discover SHUTO COFFEE: Your New Highway Companion



On April 23, 2025, the Tokyo Expressway Services Corporation will introduce its original coffee brand, SHUTO COFFEE, available at select parking areas (PA) along the expressway. The initiative aims to enhance the driving experience by providing high-quality coffee that caters to the needs of travelers.

A Blend Crafted for Safety and Enjoyment


SHUTO COFFEE is designed with a purpose: to allow drivers a moment of relaxation while ensuring they remain alert on the road. It is developed with a special blend of coffee beans, enhanced extraction techniques, and a commitment to quality, ensuring that every cup delivers a delightful experience.

Three signature blends will be featured:
  • - Wangan Mild
  • - Toshin Circular Bitter
  • - JCT (Junction) Latte

Wangan Mild


Available as Hot Only
  • - Price: Hot S size 350 yen (tax included), M size 400 yen (tax included)
  • - Flavor Profile: This blend offers gentle and balanced flavors reminiscent of the calm sea viewed from the Wangan Line, making it perfect for moments when you need to unwind.
  • - Blend: Incorporates two types of roasted beans to enhance the rich taste.

Toshin Circular Bitter


Available as Hot and Iced
  • - Price: Hot S size 350 yen (tax included), M size 400 yen (tax included). Iced M size 380 yen (tax included - available in M size only).
  • - Flavor Profile: Strong and deep, akin to the robust qualities of the Toshin Circular, this blend features a fragrant aroma and sophisticated bitterness, ideal for the moments when you need to focus.
  • - Blend: Made with high-grade Brazilian and Guatemalan beans, carefully roasted to perfection.

JCT (Junction) Latte


Available as Hot and Iced
  • - Price: Hot/Iced M size 450 yen (tax included - available in M size only).
  • - Flavor Profile: This latte blends coffee and milk in a harmonious way, much like the crossroads of Junctions. It features a creamy mouthfeel, making it an excellent choice for all coffee enthusiasts.

The SHUTO COFFEE Logo


The logo of SHUTO COFFEE creatively combines elements that represent the Tokyo expressway; the outer ring resembles a tire, and the center mimics the iconic Rainbow Bridge. This visual conveys the message that SHUTO COFFEE aims to be an essential companion for all expressway drivers.

Availability at Key Locations


SHUTO COFFEE will be available at these designated PAs on the expressway:
  • - Heiwajima PA (Upbound)
  • - Yashio PA
  • - Ichikawa PA

Plans are underway to extend availability to additional key locations in the near future.

Coffee Sizing & Pricing Overview


Product S Size M Size
---------
Wangan Mild 350 yen 400 yen
Toshin Circular Bitter 350 yen 400 yen (Hot) / 380 yen (Iced)
JCT Latte 450 yen (Hot/Iced)

Note: Coffee beans are sourced from Sanbon Coffee Co., Ltd. and espresso machines provided by FRANKE, distributed by Mitsui Warehouse Logistics Co., Ltd.

For further inquiries, please contact:

Experience the perfect blend designed for your journeys. Enjoy SHUTO COFFEE and make your time on the road more pleasurable.


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Topics Consumer Products & Retail)

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