Huggies Celebrates National Diaper Bank Network's 15th Anniversary with a Historic Donation of 15 Million Diapers

Huggies Celebrates 15 Years of Impact: A Historic Donation

In a heartfelt gesture marking the 15th anniversary of the National Diaper Bank Network (NDBN), Kimberly-Clark's prominent brand Huggies has announced a monumental contribution of 15 million diapers over just 15 days. This initiative showcases a commitment to addressing diaper insecurity, particularly affecting families with infants across the United States.

Since the inception of NDBN, which began its journey in 2011, Huggies has been a steadfast partner, significantly impacting the lives of families in need. The recent donation not only aims to alleviate immediate needs but also kicks off a broader three-year commitment that will see Huggies donate a total of 75 million diapers. This expansive partnership further solidifies Huggies' position as the largest donor in the history of NDBN.

The diaper donation is set to benefit member banks nationwide, serving children and families across 33 states and the District of Columbia. This represents the most substantial single donation to date in the enduring partnership between Huggies and the NDBN. It encompasses an impressive track record where together, they have successfully distributed over 300 million diapers and wipes. These efforts provide crucial support to approximately half of U.S. families with young children struggling with access to basic needs like diapers.

Andrea Zahumensky, the President of North America Baby and Child Care at Kimberly-Clark, emphasized the brand’s commitment to supporting families throughout various stages of parenthood. Zahumensky stated, “We are honored to celebrate NDBN's 15 years of impact by extending our help to more families in need.” This sentiment reflects a larger mission to maintain and expand support for communities that face significant challenges in accessing essential products.

Joanne Samuel Goldblum, CEO and founder of the NDBN, reaffirmed their commitment by stating that the collaboration with Huggies has consistently focused on ensuring that every baby has the necessary resources for health and happiness. They plan to allocate about 2 million of the donated diapers to smaller diaper banks, ensuring that even the most underserved communities receive adequate support. This strategic allocation aims to empower local nonprofits that struggle with logistics, thereby allowing them to continue their vital work.

In light of these milestones, the NDBN is rallying community members to get involved. Volunteers are encouraged to celebrate the anniversary through donations, advocating for diaper banks in their vicinity, and raising awareness about diaper need and insecurity. Local organizations are accessible through NDBN’s network, showing the direct impact of community involvement.

Huggies has dedicated itself to helping parents navigate the complex journey of parenthood for over 40 years. It provides a range of products tailored for infants, including specialized diapers and wipes developed in collaboration with medical professionals focused on neonatal care. Beyond diapers, the Huggies brand partners with initiatives like Hand to Hold, which lends crucial personalized support to families facing challenges such as NICU stays or infant loss.

The philanthropic efforts are a testament to the Kimberly-Clark Foundation, which since 1952 has been at the forefront of social change efforts. With a focus on advancing care for women and girls through life’s crucial stages, the foundation amplifies the work being done through brands like Huggies.

As Huggies and the NDBN build upon their partnership, they remain dedicated to combating diaper need, ensuring that essential resources are accessible to families nationwide. For those interested in contributing, more information is available at nationaldiaperbanknetwork.org, where individuals can discover local initiatives and the various ways they can assist in this crucial cause. Join in the movement to support families during one of the most fundamental phases of life—parenthood.