AI Advertising Insights
2026-08-05 00:34:15

Enhancing AI Advertising Performance: The Importance of Clean Data at Spider Labs Conference

Spider Labs to Present at the Upcoming Online Conference on AI Advertising



Spider Labs, led by CEO Soko Otsuki, is set to participate in an extensive online conference hosted by Marketing Media Co., titled "Are AI's Responses 'Mediocre' Because of Ordinary Input Data? Unlocking AI's Potential for Strategic Insights for the Second Half of 2026, Utilization Techniques from 40 Leading Companies." This free event will take place from August 18 to 21, 2026, via Zoom.

The conference comes at a time when utilizing AI technologies like Google’s P-Max and Meta's automated optimizations is becoming increasingly prevalent in advertising operations. Spider Labs intends to shed light on how invalid clicks and conversions—often referred to as ad fraud—represent noise in advertising data and negatively impact AI machine learning and overall advertising performance.

Session Summary


The session titled "Is the Lack of Improvement in AI Advertising Results Due to 'Noisy' Training Data?" will emphasize the quality of data fed into AI systems, rather than just the operational techniques of AI. Participants will learn about the mechanism by which data containing invalid clicks and conversions leads AI to misoptimize. Based on insights gathered from Spider AF, the need for effective data cleansing methods will be thoroughly explained.

This session is ideal for:
  • - Advertisers using AI in their advertising efforts but experiencing challenges with CPA (Cost Per Action) and CV (Conversion Rate) results.
  • - Marketing professionals looking to reevaluate their advertising strategies and data utilization for the second half of 2026.

Event Details


  • - Event Name: Are AI's Answers 'Mediocre' Because the Input Data is Ordinary?
  • - Dates: August 18 (Tuesday), August 19 (Wednesday), August 20 (Thursday), August 21 (Friday), 2026
  • - Format: Online (Zoom, face cam not required, archive viewing available)
  • - Cost: Free
  • - Organizer: Marketing Media Co.
  • - Registration: Sign up through the link provided below.

Event Details & Registration Here

Speaker Profile


  • - Aoi Nishimizu, Sales Executive at Spider Labs
Aoi Nishimizu began her career as a new graduate at Celebrix, handling sales strategies for domestic major companies. Subsequently, she worked at Kitano Tatsujin Corporation, promoting in-house product advertising and negotiating with advertising agencies and affiliates, generating 65% of departmental revenue. Currently, she holds a dual role at Spider Labs, engaging in domestic new business and partner sales for the ad fraud prevention tool, Spider AF.

Understanding Spider AF and Ad Fraud Prevention


Ad fraud manifests as deceptive practices in advertising, artificially inflating impressions and clicks, thereby misappropriating advertising budgets. Projections indicated that by 2025, an average of 4.81% of advertising costs will be affected by undetectable fraud, highlighting the need for continuous monitoring.

Spider AF Ad Fraud Prevention is designed to detect and block the inevitable incidents of ad fraud that occur with every ad placement. It is recognized as the number one solution in the domestic market for both the number of companies and accounts it has been implemented in. It offers free diagnostics of potential damage caused by ad fraud, making it accessible even for those unfamiliar with technical setups.

For more information on Spider AF Ad Fraud Prevention: Spider AF
Market Research conducted by Japan Marketing Research Organization covering the period until June 2025.

About Spider Labs


  • - Company Name: Spider Labs Inc.
  • - Headquarters: 4th Floor, Minami Aoyama ST Building, 7-10-3 Minami Aoyama, Minato-ku, Tokyo
  • - CEO: Soko Otsuki
  • - Business Focus: Planning, development, and operation of the marketing security SaaS, Spider AF, providing security solutions against ad fraud, reselling, invalid conversions, and affiliate fraud.
  • - Founded: April 2011
  • - Website: Spider Labs


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