#USA #Denver #BOA Technology #H5 Dial #PerformFit Wrap

BOA® Technology Unveils H5 Dial Platform and Enhanced PerformFit™ Wrap

In a remarkable announcement, BOA® Technology has introduced its next-generation H5 Dial Platform along with an enhanced version of the BOA® PerformFit™ Wrap solution, marking a significant leap in snowboarding gear technology. Celebrating 25 years of innovation, BOA® continues its commitment to providing snowboarding enthusiasts superior fit and performance.

Since the debut of its first BOA®-equipped snowboard boots in 2001, the company has consistently evolved footwear technology through product innovation, rigorous athlete testing, and collaborations with leading snowboard brands. The launch of the H5 Dial Platform is a testament to BOA®’s unwavering dedication to enhancing the rider's experience on the slopes.

Features of the H5 Dial Platform

The newly developed H5 Dial Platform boasts a groundbreaking feature that allows for multi-directional tightening and loosening adjustments, a first for snowboard boots. This innovative design enables precise and customizable fit, allowing riders to fine-tune their boots quickly, without fully releasing race tension. The symmetrical dial interface ensures consistent operation regardless of the dial's position on the boot, enhancing user-friendliness.

Moreover, snowboard boots equipped with dual H5 dials offer even more powerful zoned fit control, enabling riders to make quick and reliable fit adjustments. As Olympic gold medalist Sage Kotsenburg notes, “The dual-direction dial is a revolutionary feature for achieving an accurate fit. The H5 will drive the future of snowboard boot technology.”

Coupled with the BOA® PerformFit™ Wrap structure, the H5 creates a more cohesive fit across the foot, ankle, and lower leg. The PerformFit™ Wrap conforms evenly around the boot, securing the heel and enhancing midsole integration while evenly distributing pressure throughout the cuff and midfoot, delivering an unparalleled fit and proven performance advantages.

The latest findings from the BOA® Human Performance Fit Lab (HPFL) back up these advancements: compared to traditional laced snowboard boots, the BOA® PerformFit™ Wrap solution yields up to a 4.5% increase in power transmission and a remarkable 9% boost in stability and control. These enhancements allow elite riders to achieve a stronger connection with their board, ensuring faster energy transfer, sharper response, and superior edge control, regardless of terrain or riding style.

A New Chapter in BOA®’s Snowboarding Legacy

The launch of the H5 and the expansion of the PerformFit™ Wrap represent a new chapter in BOA®’s rich history in snowboarding. Innovative features like independent zonal adjustment, patented Coiler™ technology, and unique release mechanisms provide riders with the equipment they need for peak performance. BOA® has always pursued excellence in quality, durability, performance, and sustainable product design, ensuring that riders start their day strong and finish even stronger.

“BOA® began its journey in Steamboat, Colorado, in 2001, bringing innovation to the snowboard boot industry through superior fit, performance, and enhanced rider experience,” said Shawn Neville, CEO of BOA® Technology. “Today, 25 years later, BOA® is supported by around 300 million athletes and pro riders across 80 countries and has forged partnerships with some of the sport's top brands.”

With 25 years of innovation, BOA® Technology continues to foster collaborations with world-class athletes and brand partners. Moving forward, the company remains dedicated to developing exceptional fit solutions that empower riders to make precise adjustments and ride with confidence.

In conclusion, the introduction of the H5 Dial Platform and the expanded PerformFit™ Wrap by BOA® Technology signify a landmark achievement in the world of snowboarding. With a commitment to excellence and innovation, BOA® is poised to continue shaping the future of snowboard footwear, ensuring athletes have the best possible gear as they navigate the slopes.