A New Trend in Savings: Surugaya Collaborates with Shizuoka Bank for Limited Time Campaign

In a revolutionary move tailored to the young consumers, Shizuoka Bank, under the leadership of President Minoru Yagi, is initiating a limited-time collaboration with Surugaya, a prominent company specializing in hobby and entertainment goods, beginning July 1, 2026. This unique savings scheme, exclusively available at the internet branch, is designed to resonate with the growing trend of “oshi katsu,” where individuals cherish their personal brand preferences and pursue their interests fervently through spending.

Gone are the days when traditional savings accounts merely offered interest rates as their main attractor. Shizuoka Bank is stepping up to provide an engaging and enjoyable savings experience that aligns with the diverse values and lifestyles of its customers. The new campaign aims to integrate financial responsibility with individual passions, ensuring that savers can indulge in their interests while building their assets.

Campaign Overview

The campaign invites users to deposit funds into eligible fixed deposits, granting them chances to win exciting prizes selected by Surugaya. These prizes include game consoles, unopened trading card boxes, and character merchandise, aligning closely with the tastes of avid hobbyists. Additionally, every participant will receive a ¥500 coupon redeemable at Surugaya's online store, further supporting their hobbies.

Key Features of the Campaign:

1. Exciting Prize Options: Participants can choose from three fancy prize categories based on their interests. These include:
- Gaming Extravaganza Course: Ideal for gaming enthusiasts.
- Unopened Trading Card Box Course: Perfect for collectors.
- Stuffed Animal Course: Tailored for fans of adorable character merchandise.

2. Guaranteed Rewards: Every participant depositing into the fixed deposits will receive a ¥500 coupon for online purchases at Surugaya, making it a hassle-free experience to enjoy their “oshi” activities.

3. Convenience and Accessibility: With the Shizuoka Bank internet branch, opening an account is a breeze. Hobby enthusiasts nationwide, not just restricted to Shizuoka Prefecture, can easily take part in this innovative savings campaign from the comfort of their smartphones.

Campaign Details:

- Who Can Participate: The campaign is open to individual customers who hold an account with the Shizuoka Bank internet branch, including new account subscribers.
- Duration: Runs from July 1, 2026, to October 31, 2026, until 23:59.
- Eligible Products: The campaign involves the Yen Super Fixed Deposit (1 year). For every deposit of ¥1 million, one entry into the prize draw will be granted.
- Total Funding Cap: The campaign has a total cap of ¥5 billion. Should this target be met, the campaign will close in advance, even if the period has not yet ended.
- Applicable Interest Rate: Interest rates will be based on the display rates at the time of the deposit.

In a world where financial products often feel disconnected from personal interests, the Shizuoka Bank and Surugaya collaboration is pioneering a fresh approach. The initiative reflects a deeper understanding of consumers' evolving values, affirming Shizuoka Bank's commitment to meet and enhance their customers' financial experiences through diverse services and products.

Whether you are an avid gamer, a trading card collector, or simply someone looking to make the most of your savings while enjoying your personal passions, this campaign is poised to make your savings journey exciting and rewarding, placing your beloved “oshi” right at the heart of your financial strategy. For more details, prospective participants should refer to the Shizuoka Bank's official website.