Introduction
A delightful collaboration is on the horizon as BLUE BLUE unveils its exclusive polo shirt in partnership with the renowned Brooks Brothers. This highly anticipated release, scheduled for mid-June 2025, continues the successful trend that began with the launch of their first collection in September 2023.
A Time-honored Tradition
The new polo shirt embodies the concept of "timeless daily wear," merging the classic aesthetics of Brooks Brothers with the unique flair of BLUE BLUE. With its roots in American traditional styles, this piece is designed for those who appreciate quality and elegance, aiming to provide exceptional comfort and versatility.
Design Features
The Brooks Brothers polo for BLUE BLUE comes at a retail price of 19,800 yen (tax included), available in WHITE and NAVY colors and in sizes ranging from S to XL. The polo integrates several thoughtful design elements to create a refreshing take on a beloved summer staple.
Made from high-quality cotton jersey, the fabric is soft, smooth, and pleasant against the skin, ensuring a comfortable fit. The material possesses a medium thickness, which enhances durability and prevents sagging, making it resilient for long-term use. Unlike common pique knits typically used in polo shirts, this version opts for a jersey knit that boasts a natural texture reminiscent of t-shirts, adding to its airy and light feel.
Comfortable Fit
The silhouette is designed with a relaxed fit, allowing for easy movement and a casual look. By carefully adjusting the length based on Brooks Brothers' original fit, the polo shirt looks stylish whether tucked in or left out. The smaller collar design elegantly sharpens the overall appearance while maintaining a laid-back mood perfect for adult casual wear.
Versatile Styling
One of the standout features of this collaboration is its versatility. This elegant polo shirt effortlessly pairs with denim or shorts for a laid-back summer vibe and looks equally sharp when worn with slacks for a cleaner appearance. It can seamlessly transition to serve as a comfortable inner layer beneath a jacket, accentuating its practical nature that caters to various styling options.
A Unique Wardrobe Addition
This polo is a basic piece, yet its unique details set it apart from others. The combination of classic design elements and innovative features makes it a valuable addition to any summer wardrobe. If you’re searching for a shirt that exudes sophistication while maintaining a casual style, consider adding this polo to your collection.
Purchase Information
The Brooks Brothers polo for BLUE BLUE will hit stores in mid-June 2025. It will be available in specialized retail locations including SEILIN ONLINE SHOP and select BLUE BLUE outlets, presenting a fantastic opportunity for fashion enthusiasts to explore this unique offering.
About Brooks Brothers
Founded in 1818 in New York, Brooks Brothers has upheld the value of American Classic tradition. It was the first in America to sell ready-to-wear clothing and has introduced iconic products such as seersucker, madras, non-iron shirts, and button-down collars over its 200-year history. Continuing to innovate, Brooks Brothers seeks to bring fresh perspectives to American classic styles even today.
About BLUE BLUE
Launched in the early 1980s, BLUE BLUE started with denim shirts and has since focused on creating beautifully crafted daily wear that emphasizes the natural aging of denim and indigo blue. The brand represents simplicity at its finest, appealing to those who appreciate essentials that elevate their wardrobe.
Where to Buy
- - SEILIN ONLINE SHOP
- - HOLLYWOOD RANCH MARKET (03-3463-5668)
- - BLUE BLUE KOBE (078-954-8812)
- - BLUE BLUE YOKOHAMA (045-663-2191) - Flagship Store
- - BLUE BLUE HAKATA (092-282-2251)
- - BLUE BLUE KOKURA (093-561-0647)
- - BLUE BLUE KYOTO (075-253-0605)
- - BLUE BLUE NAGOYA (052-269-0422)
- - BLUE BLUE GIFU (058-201-2720)
- - BLUE BLUE OSAKA (06-6533-0103)
- - BLUE BLUE SENDAI (022-748-7991)
- - BLUE BLUE SAPPORO (011-596-0818)
- - BLUE BLUE JAPAN (0476-32-6206) - Narita Airport
Brand and Release Information
For more details, visit the official BLUE BLUE websites and follow them on Instagram for updates.
Release Inquiry Contact:
Seilin Company Press - seilin-press@hrm.co.jp
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