#Japan #Tokyo #Dream Arts #SmartDB #Cocoo

Cocoo's Strategic Partnership with Dream Arts for Digital Transformation

Cocoo, a Tokyo-based company specializing in digital human resource development, has made a significant move by partnering with Dream Arts Co., a leading provider of cloud services. This collaboration aims to enhance digital transformation (DX) within large corporations by leveraging Dream Arts' no-code development platform, SmartDB®. The announcement signals an effort to capitalize on the strengths of both companies, creating a formidable alliance to assist organizations faced with digitalization challenges.

This partnership stems from an acknowledged issue in Japan's IT landscape: most IT professionals are concentrated in vendor companies, leaving user companies struggling under the burden of their information systems departments. Consequently, the digital transformation of on-site operations often gets sidelined.

Cocoo has been tackling this problem through its DX human resource services, including initiatives like "EXCEL Girls", focusing on on-site support and workforce development. On the other hand, Dream Arts embodies a mission of promoting 'co-creation' and has established itself as a market leader, with a 51.9% share in the large enterprise sector, thanks to SmartDB®, which empowers teams to completely digitize their operational processes.

The robust capabilities of SmartDB® allow organizations to initiate its application in specific departments and expand its use across the enterprise, significantly improving productivity company-wide. However, a common hurdle has been the lack of IT personnel on-site capable of steering the systemic setup and rollout of these digital systems.

Through this new partnership, Cocoo and Dream Arts are poised to amalgamate their expertise, launching a dedicated support service tentatively named "SmartDB Girls". Over the next three years, they aim to train about 100 certified SmartDB® professionals. These specialists will assist clients directly, providing end-to-end support from system implementation and initial setups to building no-code applications and extending usage throughout different departments. This initiative is set to encourage the widespread adoption of SmartDB®, playing a pivotal role in pushing forward digital transformation initiatives and democratizing digital tools within organizations.

The collaborative efforts of both companies are not just focused on immediate goals but are also about fostering a long-term partnership aimed at sustainable service development and workforce training.

Service Initiative Context

Both Cocoo and Dream Arts bring valuable resources to the table for this partnership. Cocoo will combine its strong foundation in human resource training and on-site support with Dream Arts' operational expertise concerning SmartDB®. This will facilitate the development of a new generation of DX professionals capable of effectively utilizing and expanding the SmartDB® platform.

Support Services Offered

• - Practical Support with Structured Skill Sets: Providing detailed support tailored to organizational requirements, ranging from business organization to no-code application development, workflow design, and operational maintenance.

• - Assistance Across All Phases and Expansion of Use: Ensuring solid support during initial setups and ongoing improvements throughout existing clients, ultimately contributing to the widespread establishment of SmartDB® in organizations. This will considerably lighten the load of IT departments and expedite the efficiency of business processes led by on-site teams.

• - High-Quality Support from Certified Professionals: With an aim to nurture a significant cohort of certified SmartDB® professionals, standardizing quality assurance and providing on-ground support for clients.

Thoughts from Leadership

Takashi Yamamoto, CEO of Dream Arts, expressed his enthusiasm for this partnership, noting that it aligns perfectly with their mission of promoting digital democratization, empowering employees to take charge of change. He praised Cocoo's track record in creating platforms for diverse talents to thrive in technological environments. He is confident that their joint effort will accelerate the digital transformation journey for many companies.

On the other hand, Yusuke Irie, CEO of Cocoo, emphasized their purpose of creating an inclusive society through digital means, highlighting the importance of collaborative partners like Dream Arts in their mission. He noted that the integration of Cocoo’s resources and training programs into Dream Arts’ operational framework will significantly advance the concepts of digital democratization and productivity improvement in large organizations.

About Cocoo's EXCEL Girls

Cocoo’s initiative, "EXCEL Girls" prides itself on its skilled workforce adept in Excel and macros, providing advanced office services. Through high IT skills including BI, VBA, and RPA, these specialists offer diverse solutions tailored to client needs.

More on SmartDB®

SmartDB® is hailed as the top enterprise market share leader in cloud services for business digitization in Japan. It features a no-code platform adaptable for standalone tasks to cross-department initiatives, offering a solid security backbone with resources from Microsoft Azure.

With this new partnership, both Cocoo and Dream Arts are set on a path to not only strengthen their own positions in the tech landscape but also to contribute broadly to the productivity and digital capabilities of enterprises in Japan.

For more on Cocoo, visit Cocoo's website. For more details around SmartDB®, check Dream Arts' website.