FamilyMart's Innovative Approach to Sustainability
In a groundbreaking initiative, FamilyMart, a leading convenience store chain in Japan, is set to empower customers with information regarding the environmental contributions of its private brand (PB) products. Beginning June 10, 2023, all outlets across Japan will adopt measures to convey the carbon reduction impact of selected items through in-store displays. This ambitious project aims to provide shoppers with clear visibility into the CO2 emission reductions associated with their choices, ultimately supporting the transition toward a decarbonized society.
Pioneering Eco-Conscious Products
As part of this initial rollout, FamilyMart will highlight the environmental benefits of its bottled water product, **