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Plusgrade Unveils New Collection to Transform Traveler Experiences

On August 19, 2025, Plusgrade, a global leader in ancillary revenue solutions, announced a bold expansion of its product offerings aimed at enhancing traveler journeys. The newly launched collection features 15 innovative products designed specifically to accelerate growth and increase value at every stage of travel. This initiative highlights Plusgrade's commitment to shaping the future of travel and optimizing revenue streams for its partners in the industry.

Innovative Product Offerings

The new collection includes significant enhancements across various sectors, including airlines, hotels, cruises, rail transport, and loyalty programs. Key innovations featured in this launch are:

• - Smart Seat Merchandising: By integrating interactive seat maps, travelers are offered a more intuitive selection process for seating.
• - AI-Powered Pricing: Employing sophisticated algorithms, this feature ensures competitive pricing tailored to demand and consumer preferences.
• - Cross-Airline Upgrades: Enhancing flexibility, this feature allows for upgrade options across different airline partners, providing travelers more choices.
• - Pay with Points for Elite Status: This capability enables loyal customers to redeem points towards upgrading their membership status, encouraging even greater customer loyalty.
• - Hospitality Front Desk Tool: This new tool empowers hotel staff to offer personalized upselling options on-site, enhancing guest experiences while increasing hotel revenues.

Focused on Revenue and Experience

Ken Harris, Plusgrade’s founder and CEO, articulated the company’s focus on helping partners access revenue more quickly while minimizing friction in the traveler experience. He stated, “Every product we’re announcing today is focused on addressing this goal. These are not just new features; they are solutions designed to generate results from day one.”

As an integral player in generating ancillary revenue, Plusgrade emphasizes the importance of seamless integration and elevating traveler experiences. The launch of these products marks a significant step forward in reinforcing Plusgrade's position in the travel industry and its relationships with over 250 partners. Notably, these products have the potential to create new opportunities for revenue generation amounting to billions of dollars, enhancing travel experiences for countless passengers worldwide.

Continued Investment in Innovation

The introduction of this collection reflects Plusgrade’s ongoing investments in innovative revenue solutions. This initiative not only broadens the range of available services but also enhances real-time loyalty personalization and effective in-person product sales. Adams commented, “Our unwavering commitment is to provide our partners with tools that not only increase revenues but also improve the travel conditions for millions globally.”

Discover the Collection

For those interested in exploring Plusgrade's full range of products, a detailed overview can be found on their official site under the Made by Plusgrade 2025 Collection tab, or potential partners are encouraged to request a demonstration.

About Plusgrade

Founded in 2009 and headquartered in Montreal, Plusgrade has established itself as a pivotal player in the travel industry, offering premiere solutions for ancillary revenue growth. With a portfolio that includes partnerships with airlines, hotels, cruise lines, and rail services, Plusgrade delivers unforgettable customer experiences while supporting significant revenue achievements for its partners. For further information about Plusgrade and its latest offerings, visit plusgrade.com.