#Japan #NISHIKIYA KITCHEN #Iwate #Summer Curry #Saturday Plus

Nishikiya Kitchen's Summer Curry Shines on National Television

Nishikiya Kitchen, a specialized brand of retort food that emphasizes the idea of 'making world cuisine simple,' has achieved remarkable success with its Summer Curry (Lemon Spicy Chicken Curry). Featured in the highly-rated segment 'Test Rankings' on the hit TV program Saturday Plus, this product secured the fifth overall position in the category of ready-to-eat spice curries. This marks the third consecutive year that Nishikiya Kitchen has made it to the top 5 in the rankings.

The achievement was celebrated following the episode aired on July 4, 2026. Viewers were quick to respond, driving sales on both the official online shop and physical outlets. The online shop recorded an impressive six-fold increase in sales compared to normal levels due to the buzz generated by the program.

Ratings and Recognition

Saturday Plus, broadcasted live every Saturday morning, features a popular section called 'Test Rankings.' It utilizes a unique methodology that includes over 10 hours of exhaustive research to compile rankings of popular products within various categories. For the latest episode, a total of 12 varieties of ready-to-eat spice curries were evaluated based on five key criteria: 1) Compatibility with rice, 2) Flavor of ingredients, 3) Sauce flavor, 4) Aroma, and 5) Cost performance.

Nishikiya Kitchen's Summer Curry excelled in three of these criteria, each scoring a high 9 points, which ultimately contributed to its fifth place in the overall rankings.

Expert Endorsements

Renowned curry restaurant owner Saito from 'SPICY CURRY ROKA' praised the dish, stating, "It's refreshing! The creaminess enhances the lemon flavor, and it definitely stimulates appetite - a perfect dish to enjoy with rice, especially when you're not feeling hungry!" Broadcaster Shimizu also complimented the curry, emphasizing its summer appeal and compatibility with rice, stating, "I didn’t expect to taste this much lemon with rice!" The dish is further enhanced with grilled seasonal vegetables such as zucchini and eggplant, making it even more delicious.

A Legacy of Success

Nishikiya Kitchen's accolades don’t stop here. From August 2024 to August 2026, the brand has consistently performed well in various ranking segments:

• - August 2024: Two products in Pork Curry Rankings: 2nd and 1st place in the meat-only flavor category.
• - January 2025: Two products in Chicken Curry Rankings: 2nd overall, with the highest score for overall taste.
• - August 2025: A product in Beef Curry Rankings achieved the 5th position.

The consistency in performance has established Nishikiya Kitchen as an influential player in the ready-to-eat food industry.

About Nishikiya Kitchen

Founded by Nishiki Foods Co., Ltd. in 1952, Nishikiya Kitchen aims to simplify global cuisine with a portfolio of about 120 retort products ranging from curries and soups to toddler meals. Their approach emphasizes natural flavors without relying on additives.

Their signature dishes include the Butter Chicken Curry, a culmination of over a decade spent in India, and the long-standing favorite, Corn Potage, which has remained unchanged for over ten years.

Availability and Accessibility

Customers can purchase Nishikiya Kitchen products at their seven stores located in Tokyo and Miyagi, as well as through the official online shop, which has encountered a surge in orders post-broadcast. It is important to note that delivery times may extend up to two weeks due to increased demand.

For further inquiries or high-resolution product images for media purposes, please contact Nishikiya Kitchen's PR representative, Itahana, or reach out through the provided official channels.

In conclusion, with its impressive reception, Nishikiya Kitchen’s Summer Curry not only delights the palate but also sets new standards in the realm of ready-to-eat spice curries, earning its rightful place among the best in the market.