Shufoo! Unveils Revolutionary Solutions at SMTS2026 Exhibition

Shufoo! Showcases Cutting-Edge Solutions at SMTS2026

Shufoo!, a premier electronic flyer service from the ONE COMPATH company under the TOPPAN Group, is set to make its debut at the 60th Supermarket Trade Show 2026 (SMTS2026) from February 18 to 20, 2026, at the Makuhari Messe in Chiba, Japan. This trade show caters primarily to the food distribution industry, and Shufoo! aims to highlight its innovative solutions designed for the retail sector.

Located at booth 2-406 in Hall 2, Shufoo! will demonstrate four groundbreaking services developed to tackle the challenges faced by retailers and distributors:

1. Shufoo! AI - This next-generation promotional support tool will officially launch on January 7, 2026. Powered by advanced AI, it analyzes promotional trends and proposes effective flyer concepts that resonate with users in the target market, drawing on past successes and market data.

2. Shufoo! Visitor Recording and Reporting Service (Shufoo!ビジトラ) - This service provides detailed analysis of customer effective footfall attributable to specific flyers, breaking it down by flyer, store, and demographic. By leveraging data, businesses can enhance their promotional strategies and achieve consistent return on investment (ROI).

3. Shufoo! AD Agency - This digital comprehensive promotional support uses performance data obtained from Shufoo! to optimize delivery across external media like Google and YouTube. This service aims to expand customer acquisition through a wide range of touchpoints, thereby amplifying promotional outcomes.

4. Shufoo! Receipt Campaign - This unique must-buy campaign initiative enables businesses to engage new customers who may not be reached through owned media, stimulating visits and purchases from a vast customer base of 16 million users.

Shufoo! is Japan's largest electronic flyer service, with approximately 16 million monthly users and participation from over 120,000 stores nationwide. The service provides consumers with free access to promotional content from supermarkets and various retail outlets, including time-limited sales and exclusive discounts. Its comprehensive offerings aim to make shopping convenient and cost-effective, enriched with recipes and special sales information.

The official website for Shufoo! can be found here, while the details for the 60th Supermarket Trade Show can be accessed on its official site.

Attendees looking to register for the show can do so here. Please note that the event is open exclusively to industry professionals and is not suitable for individuals under 18 years of age.

About ONE COMPATH

Founded on January 20, 1997, ONE COMPATH is based in Shibaura, Minato-ku, Tokyo. With a capital of 100 million yen, the company employs 134 staff members as of April 1, 2025. ONE COMPATH is renowned for its innovative services including the Mapion search service, electronic flyer service Shufoo!, and the walking application aruku&. For more details, visit their official website.

Please note that all product names mentioned in this release are trademarks or registered trademarks of their respective companies. The contents of this release are accurate as of the announcement date and may change without notice.