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Dreame Technology Recognized as a Brand That Matters

Dreame Technology, renowned for its innovative smart home cleaning products, has made a significant mark by being included in Fast Company's annual "Brands That Matter" list for 2025, specifically in the Global category. This prestigious recognition celebrates not just commercial success but also the impact brands have on culture and communities.

Fast Company emphasizes that the brands highlighted in this selection go beyond merely acquiring customers; they resonate deeply with their audience, establishing connections that transcend transactional relationships. According to Yu Hao, the CEO and Founder of Dreame, this acknowledgment reflects the value that Dreame strives to create in the lives of families globally. He states, "For Dreame, technology is not solely about efficient task completion; it’s about enhancing experiences and fostering genuine user connections."

The list, set to be featured in Fast Company’s winter print edition available starting December 16, 2025, showcases companies and individuals that exhibit exceptional marketing leadership and have made a notable cultural impact. Brendan Vaughan, Fast Company’s editor-in-chief, highlights the diversity of honorees, recognizing their ingenuity and commitment to building authentic audience relationships.

Dreame's recognition is a testament to its commitment to addressing real-world challenges through technology. The brand is built on the philosophy of earning consumer trust by caring for individual needs rather than adhering to a one-size-fits-all approach. Utilizing insights from over 120 markets, Dreame implements a unique "one-country, one-plan" philosophy, adapting its products to local preferences.

In Europe, for instance, Dreame's smart lawnmowers support sustainable living, becoming symbols of eco-friendly practices. In North America, Dreame introduces cutting-edge products like the H15 Pro CarpeFlex, a versatile carpet cleaning solution capable of transitioning seamlessly between carpet and hard floors, backed by innovative features such as MistLock Dust Control.

Dreame has achieved impressive growth, reaching the top position in the robot vacuum market across 18 countries, showcasing its ability to adapt and thrive in diverse markets. The brand’s messaging focuses on creating substantial real-life value through authentic storytelling, often tailored to specific local insights that resonate with consumers’ lifestyles. Campaigns like the "Reclaim Time for Family" initiative in Germany exemplify how Dreame effectively boosts brand awareness and sales, rooted deeply in cultural relevance.

In addition to its market success, Dreame is dedicated to long-term responsibility and sustainability, continually striving to offer innovations that improve comfort and ease for families. Their mission remains clear: leveraging technology to grant families more time, enhanced living conditions, and a sense of peace.

Since its inception in 2017, Dreame has aimed to empower lives through technology, continually striving for excellence and customer satisfaction. Their recognition in Fast Company’s list underscores their innovative spirit and customer-first mentality.

For more updates on Dreame Technology and its initiatives, follow them on social media platforms including Facebook, Instagram, TikTok, and Twitter or visit their official website at Dreame Technology.