#Japan #Photography #Saitama #Tamron #35-100mm

Tamron's New 35-100mm F/2.8 Di III VXD Lens

Tamron, a respected name in optical technology, has announced the launch of its latest lens, the 35-100mm F/2.8 Di III VXD (Model A078), set to hit the market on March 26, 2026. Designed for full-frame mirrorless cameras with Sony E mount and Nikon Z mount, this lens aims to enhance the portrait photography experience for both amateur and professional photographers alike.

Overview

The new 35-100mm lens is a response to feedback received from customers who loved the performance of its predecessor, the 35-150mm F/2-2.8 Di III VXD (Model A058), launched in 2021. While it gained acclaim as a robust portrait zoom lens, many users asked for a lighter, more compact alternative. Thus, the 35-100mm F/2.8 model was born, specifically targeting the popular focal length needed for portrait photography.

This lens boasts a class-leading design, measuring just 119.2mm in length and weighing merely 565g (for the Sony E mount). The combination of its large aperture of F2.8 and a short, lightweight frame makes it a go-to option for portrait shots, travel hobbies, and quick snap captures, all while sustaining excellent image quality across the entire zoom range. Moreover, its exceptional bokeh creates a soft background effect that emphasizes the subject beautifully.

Key Features

• - Optimal Focal Length Coverage: The 35-100mm range is particularly effective in bringing out the best in portrait photographs, making it suitable for various styles of shooting.
• - Ultra-Lightweight Design: Appropriately dubbed a “pocket lens,” its compact build facilitates ease of transport without compromising quality.
• - High Optical Performance: This lens excels across the zoom range with impressive detail retention and smooth rendering of skin textures, ensuring the highest quality output for every shot.
• - Fast and Precise Autofocus: The VXD (Voice-coil eXtreme-torque Drive) linear motor ensures rapid and accurate focus adjustments, enabling photographers to capture fleeting facial expressions seamlessly.
• - Close-Up Versatility: With a minimum shooting distance of 0.22m at the wide end, this lens is perfect for café table photography and other indoor creative endeavors.
• - Customizable Features: Photographers can utilize the TAMRON Lens Utility™ software, which allows them to assign various functions to the lens, broadening the artistic possibilities for video and photography alike.
• - User-Friendly Design: Thoughtful aspects like the lens' weight balance, smooth torque adjustments, and simple usability are key to a seamless photography experience.
• - Unified Filter Size: Compatible with a variety of Tamron lens products, the filter size remains consistent at φ67mm for easy integration into existing gear.
• - Durable Build: Designed to withstand the rigors of everyday shooting, the lens features an easy-to-clean coating and a basic moisture-resistant structure, providing reassurance in unpredictable conditions.

Technical Specifications

• - Model Name: A078
• - Focal Length: 35-100mm
• - Maximum Aperture: F2.8
• - Angle of View: 63°26′ - 24°25′ (when used with full-frame mirrorless cameras)
• - Lens Configuration: 13 groups, 15 elements
• - Minimum Shooting Distance: 0.22m (Wide) / 0.65m (Tele)
• - Maximum Magnification: 1:3.3 (Wide) / 1:5.9 (Tele)
• - Filter Size: φ67mm
• - Diameter: φ80.6mm
• - Length: 119.2mm (Sony E mount) / 121.5mm (Nikon Z mount)
• - Weight: 565g (Sony E mount) / 575g (Nikon Z mount)
• - Diaphragm Blades: 9, Circular Aperture
• - Minimum Aperture: F22
• - Accessories: Flower-shaped hood, front and rear caps
• - Compatible Mounts: Sony E mount, Nikon Z mount

Note: Specifications and appearance are subject to change without notice. The lens is developed under licensing agreements with both Sony Corporation and Nikon Corporation.

About Tamron Co., Ltd.

Tamron is renowned for its innovative optical products, supplying lenses for digital cameras, surveillance cameras, and a wide range of optics across multiple industries. With a commitment to creativity, advanced technology, and environmental consciousness, Tamron aims to continue enhancing various sectors. For more information, visit Tamron's Official Website.