Derse Breaks Ground on New Headquarters to Foster Future Innovation in Oak Creek

Derse Celebrates Groundbreaking of New Global Headquarters



On July 17, 2026, Derse, a prominent global experiential marketing firm, will conduct a groundbreaking ceremony for its upcoming global headquarters and experience center in Oak Creek, Wisconsin. This event highlights Derse's enduring commitment to expanding its presence in southeastern Wisconsin and reflects a broader strategy aimed at enhancing growth, innovation, and collaboration within the community.

A Momentous Occasion


This milestone is not just about construction; it's a celebration of the future for Derse. The groundbreaking event will be attended by various stakeholders, including company executives, community officials, and regional business leaders. It represents an exciting new chapter for Derse as stated by its CEO, Brett Haney, who emphasized the significance of this initiative in creating a space that aligns with the company's aspirations for growth.

“As we continue to grow, we're investing in a space that reflects who we are today and supports where we're headed tomorrow,” Haney noted. This statement underscores the company's intention to cultivate an environment conducive to creativity and collaboration.


Ceremony Details


The schedule for the ceremony is as follows:
  • - When: Friday, July 17, 2026, 3:30 PM - Ceremony begins
  • - Where: Future Derse Global Headquarters Site, 10300 South Oakview Parkway, Oak Creek, Wisconsin
  • - Participants:
- Brett Haney, CEO, Derse
- Bill Haney, Chairman, Derse
- Dan Bukiewicz, Mayor, City of Oak Creek
- Gale Klappa, Co-Chair, Milwaukee 7

Attendees can look forward to a ceremonial shovel turn and photo opportunities, which will symbolize the official start of construction at the site. There will also be interview opportunities with executives and community leaders following the ceremony, providing insights into the project’s significance.

Visual Highlights


The groundbreaking ceremony offers numerous visual opportunities, including:
  • - Ceremonial shovel turn
  • - Executive leadership alongside community officials
  • - Future headquarters site
  • - Architectural renderings of the new facility

Such visuals not only enhance the narrative of community investment but also promote the importance of collaboration between private enterprises and local governments.

Building for the Future


As a privately held organization, Derse specializes in designing, building, and managing exhibits and branded environments that foster meaningful interactions between brands and their audiences. This move to Oak Creek will allow Derse to leverage its capabilities more effectively while also contributing to the local economy by creating new jobs and opportunities in the region.

In conclusion, Derse’s new headquarters is more than just a physical structure; it's a manifestation of their commitment to innovation and growth. As they transition into this new space, the company aims to enhance its service offerings and strengthen its role as a pivotal player in the experiential marketing landscape. For more information about the event, media should contact Stacey Nelson, Vice President of Marketing, at [email protected] or call 414-795-9899.

Derse is poised to redefine its impact within the marketing sphere, and the new headquarters will serve as a beacon of its mission moving forward.

Topics General Business)

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