#Japan #Tokyo #Digital Infrastructure #Payment Recovery #Kuruka

Kuruka Introduces Digital Infrastructure for Payment Recovery

In an effort to streamline payment collection processes, Kuruka, a new car lease service operated by Kuruka Co., Ltd., has partnered with ROBOT PAYMENT to implement a cutting-edge digital recovery infrastructure named the Payment Recovery Robot. Headquartered in Chiyoda, Tokyo, Kuruka aims to automate previously burdensome tasks, allowing resources to be reallocated towards data analysis and improving customer experiences, thus creating what they call a "proactive back office" structure.

The Challenges of Payment Collection in Car Leasing

Kuruka's innovative monthly flat-rate and fully online new car leasing solution has gained traction in the market. However, this success has not come without its challenges, particularly the payment collection aspects unique to the automotive leasing industry.

Psychological Burden on Staff

For the professionals at Kuruka, who may be automotive experts but not finance specialists, reaching out via phone for payment reminders can lead to significant psychological stress. This task becomes a daunting hurdle, especially when approaching customers they have never met.

Inefficiencies Due to Manual Processes

Traditionally, tasks such as payment confirmations and reminder list preparations consumed between 5 to 7 hours a month, detracting from focus on core business activities like product improvement and customer engagement. The inefficiencies cluttered what should have been a streamlined process, ultimately impacting service quality.

Uncertainties in Cash Flow Affecting Management Decisions

The unpredictable nature of payment timings created a "visibility barrier" that hampered quick decision-making by management. This uncertainty posed risks of missing critical timings for growth investments.

The Solution: Reframing Payment Recovery as Marketing

Faced with these challenges, Kuruka opted not for a mere efficiency tool but for a modern approach to treat payment collection as an essential infrastructure. The newly implemented Payment Recovery Robot combines multiple reminder methods such as email, SMS, and IVR (Interactive Voice Response) technology, allowing for the design and testing of customized, data-driven reminder scenarios tailored to customer profiles and outstanding amounts.

By transforming reminders—often seen as negative interactions—into avenues for pleasant communication, Kuruka not only anticipates increased recovery rates but also aims to enrich customer relationships by leveraging data for marketing purposes, thereby advancing towards a proactive and efficient back office.

The Next Stage for Kuruka with the Payment Recovery Robot

1. Freeing Staff from Stressful Tasks: Technology aims to liberate automotive professionals from the stress of financial recovery tasks they are not trained for. Released resources will be redirected towards enhancing customer experiences and improving service quality.

2. Utilizing Recovery Data for Marketing: The customer response data gathered during the recovery process will provide invaluable insights for behavior analysis. Patterns in payment behaviors will help identify potential risks of cancellation, enabling timely intervention through optimal alternative proposals to prevent lease cancellations.

3. Enhancing Business Decision-Making with Cash Flow Visibility: By clarifying ambiguities around payment timings, management gains improved accuracy in cash flow predictions. This visibility aids in expediting decisions regarding car acquisitions, hiring, and marketing investments essential for growth.

Future Prospects

Kuruka is committed to its vision of creating a society where everyone can achieve their ideal car lifestyle by optimizing automotive distribution. The company aims to accelerate its digital transformation processes in back-office operations and utilize resources previously spent on recovery tasks for data analytics and service enhancement, ultimately delivering a superior car leasing experience to its customers.

The Payment Recovery Robot

The Payment Recovery Robot acts as a digital backbone for businesses seeking to grow by automating their payment and recovery processes. It integrates various reminder mechanisms and allows companies to craft and assess effective recovery strategies based on customer specifics. By alleviating the burdens of manual tasks, it fosters an environment where staff can focus on high-level communication strategies. Ultimately, it bolsters cash flow and recovery rates for enterprises.

For more information about the Payment Recovery Robot, visit ROBOT PAYMENT.

Overview of Kuruka

Kuruka offers a zero-down payment, no bonus payment, and all-inclusive leasing service with guaranteed lowest prices.

Reasons to Choose Kuruka

• - No Initial Costs: Effortlessly enjoy a new car without hefty upfront fees!
• - Comprehensive Pricing: No unexpected costs allow for worry-free utilization of new vehicles.
• - Flexible Three-Year Lease: Adaptable leasing terms to accommodate changing lifestyles.

For further details, please visit Kuruka.

Company Overview

• - Company Name: Kuruka Co., Ltd.
• - Established: August 5, 2019
• - CEO: Yukio Hayakawa
• - Address: 2-1-6 Hibiyaparkfront 18F, Naka-cho, Chiyoda, Tokyo, 100-0011
• - Business Activities: Car leasing, rental cars, used car sales, AI training services.
• - Website: Kuruka