#Japan #Tokyo #Fujiya #Milky #Peko-chan

Celebrating 75 Years of Milky Candy!

Fujiya, the renowned Japanese confectionery brand, is excited to announce a special campaign to celebrate the 75th anniversary of its iconic candy, Milky. As part of this milestone, they will host an exciting event titled 'Milky 75th Anniversary: Join Peko-chan on a Shinkansen Journey to Osaka!' This campaign is designed for families with young children and promises to be a delightful experience filled with sweet memories.

Campaign Details

The campaign runs from May 22, 2026, at 10:00 AM until June 14, 2026, at 11:59 PM. Families can participate in two different courses: Course A offers a unique trip on a special Shinkansen train, while Course B gives an exciting opportunity to win a Milky-themed candy gift set.

Course A: The Ultimate Family Experience

• - Event Date: August 1, 2026
• - Participants: 75 lucky families will be chosen to enjoy a free round trip from Tokyo to Osaka aboard the exclusive 'Milky Train.'
• - The train will be packed with fun activities, including:

- Tasting Sessions: Participants will have a chance to try various Milky products, including never-before-released sweets.
- Photo Opportunities with Peko-chan: Marvelous moments await as Peko-chan joins participants for memorable photographs.
- Creating Peko-chan Masks: Kids can express their creativity by coloring their own Peko-chan masks, enhancing the fun of this trip.
- Fujiya Quiz Competition: Engage the whole family in a quiz about Fujiya and Milky, where participants can win special prizes for correct answers.

With a limited number of 75 slots available, families with children under elementary school age are invited to apply. To enter, families must share their cherished memories or stories related to Milky and Peko-chan.

Course B: Win a Sweet Treat!

For those unable to attend the special train journey, Course B offers a chance to win an exciting prize. To enter, individuals must follow the official Fujiya account on X (@fujiya_jp) and repost a designated entry post. Up to 75 lucky participants will receive a Milky candy assortment, making it a sweet way to celebrate.

How to Participate

1. Follow Fujiya on X: To qualify for either course, participants must follow Fujiya’s official account on X (Twitter).
2. Submit Your Story: For Course A, families need to fill out a specific Google form detailing their Milky experiences.
3. Enter Course B: For the candy assortment contest, simply repost the designated post from Fujiya.

Important Notes

• - Each family must include at least one adult for the journey. For those with children under six, one child may sit on their parent's lap.
• - All participants may be featured in mass media and advertising, enhancing the excitement of the campaign.
• - Additional event details, eligibility criteria, and any potential changes will be shared directly with winners.

This vibrant campaign not only celebrates a long-standing tradition but also provides a space for families to create new memories together. For more information about this delightful endeavor, visit the official Fujiya website. Don't miss your chance to experience the sweetness of Milky with your loved ones! Get ready to embark on a delightful adventure!

Don’t forget to follow and participate before the application deadline on June 14, 2026!