#Japan #Tokyo #Art Project #MIESROHE #Harumi Shimizu

MIESROHE's Latest Art Project Features Harumi Shimizu's Photography

MIESROHE, a ladies' fashion brand managed by Mash Style Lab in Tokyo, has announced the launch of its second art project featuring the captivating works of photographer Harumi Shimizu. Set against the backdrop of the season's theme “Daydream,” this collaboration harnesses the beauty of layering through four unique items: a T-shirt, a dress, a sheer bag, and a scarf.

The collaboration will kick off with early reservations available on July 14, 2024, at the official MIESROHE online store and USAGI ONLINE, followed by a nationwide release in MIESROHE's retail stores starting August 1.

About the MIESROHE ART PROJECT

The MIESROHE ART PROJECT, launched for the Autumn/Winter 2024 season, highlights the brand's philosophy drawing from Ludwig Mies van der Rohe’s influential notions such as “Less is more” and “God is in the details.” This artistic endeavor aims to showcase wearable art that transcends ordinary fashion, collaborating with diverse artists to create pieces that embody MIESROHE's essence through the lens of contemporary art.

In this second installment, MIESROHE collaborates with Harumi Shimizu, whose photographic talents bring forth a unique intersection of fashion and art. Each piece promises to be a celebration of this synthesis, ensuring that customers not only wear fashion but experience art in their daily lives.

The Collection

Let's take a closer look at the items available from this exciting collaboration:

1. Shimizu Harumi Collaboration Photo T-shirt
- Item No.: MWCT254105
- Colors: A, B, C, D
- Size: Free
- Price: ¥12,100 (tax included)
- Details: Each T-shirt features unique prints from Shimizu’s photography:
- Design A: Captures the serenity of flowing water, printed beautifully to create a sense of calm and transparency.
- Design B: Displays the quiet beauty of metamorphic rock, inviting tranquility through its detailed depiction.
- Design C: Presents an urban canvas with remnants of graffiti and layers of history, bringing a piece of Paris to everyday wear.
- Design D: Features stunning visuals from Porto, highlighting subtle landscapes to evoke a moment of pause.

2. Shimizu Harumi Collaboration Photo Satin Dress
- Item No.: MWFO254107
- Color: Blue
- Size: Free
- Price: ¥22,000 (tax included)
- Details: This long dress plays with the imagery of light dancing upon water and is crafted from sensual satin, reflecting the essence of MIESROHE.

3. Shimizu Harumi Collaboration Photo Sheer Bag
- Item No.: MWGB254516
- Color: Blue
- Size: Free
- Price: ¥9,350 (tax included)
- Details: This stylish tote features vibrant images inspired by the beauty of layering, made from lightweight sheer material, perfect for stylish everyday use.

4. Shimizu Harumi Collaboration Photo Sheer Scarf
- Item No.: MWGG254517
- Color: Blue
- Size: Free
- Price: ¥6,050 (tax included)
- Details: This versatile scarf not only adorns the neck but can also embellish bags or be used creatively in hair styling, with a stunning design that captures the beauty of layering.

About Harumi Shimizu

Born in 1989 and based in Tokyo, Harumi Shimizu is a freelance photographer known for her ability to blend travel photography with a keen observation of nature. With a portfolio that includes stunning still lifes and art pieces formed from nature's deviations, she has showcased her work in various exhibitions, including the “10/10 Contemporary Japanese Female Photographers' Festival” at HOSOO Gallery in 2022.

About MIESROHE

Established on March 3, 2022, MIESROHE embodies the philosophy of universal design with an emphasis on comfort, sustainability, and understated elegance. The brand’s commitment to minimalist yet functional fashion ensures a perfect blend that caters to the modern, self-assured woman. MIESROHE aims to promote a connection with nature and art through its unique designs and sustainable practices, always encouraging empowerment and the artistry of simplicity.

For further details, visit the MIESROHE official online store or follow them on Instagram @miesrohe_.