CellPay and AKKO Team Up to Offer Device Protection at Retail Locations Across America
CellPay, a payment platform popular among prepaid and cash-preferred shoppers, has teamed up with AKKO, a trusted provider of device protection, to offer an innovative and convenient solution to an important customer segment. This collaboration, announced on August 18, 2026, marks a significant milestone as customers can now easily add affordable device coverage right where they pay for their service, at over 20,000 retail locations across the nation.
Many prepaid consumers have faced the challenge of not having access to affordable device protection when purchasing services, leaving them vulnerable to sudden repair costs they may struggle to afford. The new integration by CellPay allows for device protection to be securely purchased in a single transaction with no separate enrollment and no credit checks. In real-time, customers can add device protection from AKKO during the checkout process while they top up their service or activate their devices. This simple inclusion not only provides peace of mind for customers who rely heavily on their devices daily but also introduces a new revenue stream for the dealers in the CellPay network.
The process of adding device protection is straightforward within the CellPay portal. Customers simply select their carrier and service plan, opt for AKKO protection, and complete their payment—all in a seamless transaction. Plans offered by AKKO cover various scenarios, including accidental damage, theft, and device breakdowns, all backed by reliable 24/7 support from the U.S. and an extensive repair network across the nation.
John Lim, Chief Operations Officer of CellPay, highlighted that this initiative was designed not only to enhance customer service but also to spark new revenue opportunities for retailers with minimal extra effort.
"We've worked closely with our partners at AKKO to create easy access to device protection for consumers. It is also a new revenue stream for our retailers without any extra work. That's a win for everyone in our network," Lim stated.
This partnership not only simplifies access to necessary services for consumers but also enhances the offerings available at existing retail points, making it a dual benefit.
Eric Schneider, co-CEO of AKKO, also expressed enthusiasm for the new rollout, saying, "We built AKKO so any partner can offer protection without building anything themselves. CellPay switched it on across 20,000 storefronts, turning one integration into new recurring revenue for thousands of dealers and real peace of mind for millions of customers. Everyone in the chain wins."
As of now, this capability is already operational within CellPay. The collaboration will be spotlighted at the All Wireless Prepaid Expo held from August 18 to 19, 2026, at Caesars Palace in Las Vegas. Dealers and master agents interested in offering AKKO protection through CellPay can sign up at their website or connect directly with the AKKO partnerships team.
About CellPay: Founded in Stafford, Texas, in 2016, CellPay (Zulie Ventures Inc.) caters to retailers nationwide with services including prepaid wireless, bill payment, gift cards, and prepaid card products. Having processed over $1 billion in transactions for nearly 6 million consumers, it ranks among the top in its field.
About AKKO: Known for its embedded device protection solutions designed for the wireless channel, AKKO allows partners to integrate and offer device coverage under one SKU and claim path. With results-driven support and a desirable rating across major review platforms, they deliver accessible protection for consumers nationwide.
Overall, the collaboration between CellPay and AKKO signifies a promising shift in how consumers manage device coverage, offering convenience and affordability in a marketplace that increasingly demands both.
Many prepaid consumers have faced the challenge of not having access to affordable device protection when purchasing services, leaving them vulnerable to sudden repair costs they may struggle to afford. The new integration by CellPay allows for device protection to be securely purchased in a single transaction with no separate enrollment and no credit checks. In real-time, customers can add device protection from AKKO during the checkout process while they top up their service or activate their devices. This simple inclusion not only provides peace of mind for customers who rely heavily on their devices daily but also introduces a new revenue stream for the dealers in the CellPay network.
The process of adding device protection is straightforward within the CellPay portal. Customers simply select their carrier and service plan, opt for AKKO protection, and complete their payment—all in a seamless transaction. Plans offered by AKKO cover various scenarios, including accidental damage, theft, and device breakdowns, all backed by reliable 24/7 support from the U.S. and an extensive repair network across the nation.
John Lim, Chief Operations Officer of CellPay, highlighted that this initiative was designed not only to enhance customer service but also to spark new revenue opportunities for retailers with minimal extra effort.
"We've worked closely with our partners at AKKO to create easy access to device protection for consumers. It is also a new revenue stream for our retailers without any extra work. That's a win for everyone in our network," Lim stated.
This partnership not only simplifies access to necessary services for consumers but also enhances the offerings available at existing retail points, making it a dual benefit.
Eric Schneider, co-CEO of AKKO, also expressed enthusiasm for the new rollout, saying, "We built AKKO so any partner can offer protection without building anything themselves. CellPay switched it on across 20,000 storefronts, turning one integration into new recurring revenue for thousands of dealers and real peace of mind for millions of customers. Everyone in the chain wins."
As of now, this capability is already operational within CellPay. The collaboration will be spotlighted at the All Wireless Prepaid Expo held from August 18 to 19, 2026, at Caesars Palace in Las Vegas. Dealers and master agents interested in offering AKKO protection through CellPay can sign up at their website or connect directly with the AKKO partnerships team.
About CellPay: Founded in Stafford, Texas, in 2016, CellPay (Zulie Ventures Inc.) caters to retailers nationwide with services including prepaid wireless, bill payment, gift cards, and prepaid card products. Having processed over $1 billion in transactions for nearly 6 million consumers, it ranks among the top in its field.
About AKKO: Known for its embedded device protection solutions designed for the wireless channel, AKKO allows partners to integrate and offer device coverage under one SKU and claim path. With results-driven support and a desirable rating across major review platforms, they deliver accessible protection for consumers nationwide.
Overall, the collaboration between CellPay and AKKO signifies a promising shift in how consumers manage device coverage, offering convenience and affordability in a marketplace that increasingly demands both.
Topics Consumer Technology）
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