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Dwayne Johnson's Teremana® Tequila: Bringing People Together with 'Share the Table, Share the Mana'

In our increasingly digital world, genuine human connection is becoming more elusive. Recent data from the Organization for Economic Co-operation and Development highlights a concerning trend—a decline in in-person encounters among Americans. In response to this need for reconnection, Dwayne Johnson’s Teremana® Tequila has rolled out an inspiring campaign aimed at uniting people through the simple yet meaningful act of gathering around a table.

A New Campaign to Foster Real Connections

On April 24, 2026, Teremana® officially launched the "Share the Table, Share the Mana" campaign. This initiative embodies the essence of Mana, symbolizing good energy, and aspires to rekindle the importance of community, conversation, and shared experiences. The campaign starts with an innovative twist—using one of humanity's oldest customs, the invitation to join someone at their table, to draw people together in ways they might not expect.

Teremana’s unique approach kicked off with eye-catching billboards across the country. One particular installation on the famous Abbott Kinney Blvd in Venice, Los Angeles, turned heads. What seemed like a normal advertisement transformed into a lively gathering space featuring a bartender, drinks, and a direct invitation to experience the joy of connection.

Dwayne Johnson, the visionary behind Teremana®, shares, “Some of the best moments in life are those spent together at the table. We aim to create spaces where people can connect, enjoy a great drink, and experience that uplifting energy. My hope is that everyone carries that Mana forward, creating even more special moments.”

Nationwide Series and Partnership with Timeleft

To extend the reach of this heartfelt initiative, Teremana® is partnering with Timeleft, a global social app designed to encourage real-life connections. Together, they are ushering in the "Share the Table Series," a program set to host small gatherings at restaurants and bars across the nation. Every Thursday from April to August, this series will span 13 cities and feature 56 venues, inviting thousands of people to experience the warmth of human interaction.

Maxime Barbier, Co-Founder and CEO of Timeleft, emphasizes, “The most meaningful experiences begin by simply showing up. We encourage starting unplanned conversations with new friends at tables we didn’t choose. In collaboration with Teremana, we are able to enhance this experience. In a curated digital landscape, let’s reclaim those genuine moments with each other.”

To participate in the Share the Table events, interested individuals can find more information and register on Timeleft's website or follow the movement on social media via @teremana and @timeleft. Note that participants must be 21 years or older.

About Teremana® Tequila

Teremana® is a premium, small-batch tequila founded by Dwayne Johnson alongside Jenna Fagnan, Ken Austin, and Dany Garcia. Created at the Teremana® De Agave distillery in the Jalisco highlands, this tequila is available in three variations—Blanco, Reposado, and Añejo—crafted from 100% ripe agave, which is slow-roasted in traditional brick ovens. Each bottle is meticulously distilled using handmade copper pot stills to ensure quality and accessibility. Teremana® epitomizes the spirit of Mana, inspiring individuals to cultivate positive energy, bring communities together, and act with integrity. For more details, visit teremana.com.

As we navigate through these challenging times of decreased social interaction, Teremana's inspirational campaign serves as a reminder of the power of connection and the joy that comes from sharing moments with others around a table.