#Brussels #Belgium #Immersive Tech #UnitedXR #XR Europe

UnitedXR Europe Launches a New Era for XR in Europe

On December 9, 2025, Brussels witnessed the commencement of a transformative event that aims to redefine the XR landscape across Europe. UnitedXR Europe, a collaboration between Augmented World Expo (AWE) and Stereopsia, has opened its doors to thousands of attendees eager to explore the latest innovations in extended reality (XR) and spatial computing.

A Historic Gathering

More than just an exhibition, UnitedXR Europe serves as a convergence point for industry leaders, innovators, and enthusiasts alike. With hundreds of key speakers representing prominent names such as Meta, Snap, and Siemens, the event has not only set a record with 167 exhibitors but also aims to shape the future of XR.

"This is the moment Europe has been waiting for," declared Alexandra Gerard, one of the event's producers. The synergy between AWE’s expansive network and Stereopsia’s esteemed conferences contributes significantly to driving XR growth in Europe, marking the continent as a frontrunner in the immersive technology market.

Cutting-Edge Innovations at UnitedXR

The event showcases a plethora of groundbreaking demos, each promising to elevate the understanding of XR technologies. Noteworthy exhibitors include:

• - Aequilibrium (AEQ): Presenting VR training experiences designed to boost workforce skills and operational adaptability through immersive learning platforms co-developed with the University of Ottawa.
• - Augmency: Launching its Cyclops Head-Mounted Display (HMD) with 4G capabilities and unveiling a prototype for a next-gen AR headset showcasing advanced features.
• - Cognitive 3D: Offering insights into its spatial analytics platform that captures crucial behavioral data within immersive environments.
• - DFKI: Demonstrating how XR can connect industrial applications with research advancements.

These innovations highlight the diverse applications of XR across sectors such as education, healthcare, and manufacturing.

Exclusive Programs and Recognition

UnitedXR Europe is also home to an Enterprise VIP Program, granting exclusive access to industry insights, networking opportunities, and guided tours for participating businesses. Furthermore, the event will host the XR Awards Gala, celebrating exceptional strides in virtual and augmented reality, an amalgamation of Stereopsia’s European XR Award and AIXR's XR Awards.

Another fascinating aspect is the European Market for Immersive Creativity (EMIC), aimed at creating connections among stakeholders in creative technology. This initiative facilitates matchmaking sessions, thus enabling synergistic partnerships that breathe life into innovative projects.

Futures of Research and Collaboration

Co-organized with the esteemed Fraunhofer Institute, the scientific conference addresses the current trends and future potential of applied research in XR. It represents an essential platform for the exchange of knowledge between academia and industry, underscoring the dual nature of UnitedXR as both an exhibit and a scholarly gathering.

Dynamic Programming Awaits

The remarkable agenda encompasses workshops, networking sessions, and live demonstrations, ensuring participants gain firsthand insight into emerging technologies. From real-time simulation training to planning tools that integrate seamlessly into existing workflows, the showcases at UnitedXR Europe reflect a commitment to advancing the XR industry.

With partnerships across the globe, UnitedXR Europe stands poised to be a major player in the burgeoning XR field. For those unable to attend, media coverage and ticketing opportunities remain available, ensuring that the excitement around this groundbreaking event continues to generate momentum in the XR community.

As XR moves towards mainstream adoption, the focus on collaboration and innovation at UnitedXR Europe aims to position Europe as the nucleus of XR development, offering a glimpse into the thrilling future that lies ahead in immersive technology.