Lingong Group Unveils Its Ambitious Global Brand Strategy at CONEXPO-CON/AGG 2026
Lingong Group Makes Global Debut at CONEXPO-CON/AGG 2026
On March 3, 2026, Lingong Group made headlines with its first-ever global presentation as a unified brand at the CONEXPO-CON/AGG exhibition, one of the largest and most recognized construction trade shows in the world. This event, taking place at the Las Vegas Convention Center from March 3 to 7, aims to showcase cutting-edge innovations in the construction machinery sector.
With a fresh brand upgrade, Lingong Group, known for its strong presence in the construction machinery industry, launched an extensive portfolio of construction equipment and introduced a new global service platform designed specifically for its customers in North America, Europe, and other significant markets. The event served as an essential platform for the Group's subsidiaries, Shandong Lingong Construction Machinery (SDLG) and Lingong Heavy Machinery (LGMG), which presented several product launches aimed at enhancing performance and efficiency.
Among the highlighted products were electric and intelligent construction machines, designed with the modern operator in mind. These new models feature state-of-the-art powertrains, advanced control systems, and user-oriented designs that raise the bar for operational efficiency and control. By incorporating intelligent technologies, Lingong Group is reinforcing its competitiveness in global markets and responding to the growing demand for advanced machinery solutions.
Additionally, the company unveiled its innovative global service brand, LGMG ProCare, attaching significant importance to customer service and operational excellence. This new initiative is set to enhance user experience through comprehensive support, ensuring continuous service availability, parts access, and machinery connectivity. LGMG ProCare is built on the cornerstone of minimizing downtime and safeguarding long-term asset values. According to Simon Zhang, President of LGMG, “Service and customer value are at the heart of our global strategy. Our ambition is clear: to establish Lingong as one of the world’s leading industrial service brands.”
This ambitious endeavor not only reflects a commitment to developing advanced construction solutions but also underscores Lingong Group's transition to an integrated global brand. By consolidating its subsidiaries under one umbrella, the Group aims to streamline operations and enhance research, development, and service capabilities across diverse markets. Such an approach allows for faster responses to market demands and cultivates closer collaboration with its partners.
Lingong's presence at CONEXPO-CON/AGG highlights not only its technological prowess but also its dedication to building sustainable infrastructure and reliable partnerships. The theme of “Reliability in Action” resonates through the Group’s aspirations to be a trusted ally in global construction and industrial advancement. Lingong Group envisions a future where deeper collaboration with industry stakeholders will contribute to robust and sustainable development solutions.
About Lingong Group
Founded in 1972, Lingong Group stands among China’s top five construction machinery manufacturers, asserting its influence through a wide-ranging portfolio that includes construction machines, mining equipment, aerial work platforms, specialized machinery, and component manufacturing. The company’s revenue reached CNY 39.2 billion (about USD 5.7 billion) in 2024.
Since its international market entry in 2007, Lingong has successfully expanded to over 140 countries and regions, supported by a robust network of more than 110 dealers and over 60 subsidiaries. This global footprint is further strengthened by four research and development centers, five manufacturing facilities, and eight representative offices worldwide.
In summary, Lingong Group's presence at CONEXPO-CON/AGG 2026 marks a significant step toward enhanced service delivery and advanced machinery solutions as it seeks to cement its position as a leader in the global construction equipment market.