Castello Expands Its Range with New Hickory Smoked Havarti Cheese

Castello Expands Its Range with The New Hickory Smoked Havarti Cheese

Basking Ridge, N.J. - The renowned cheese manufacturer, CASTELLO®, proudly announces the launch of its latest innovation, Hickory Smoked Havarti Cheese. As the leading Havarti brand in the United States, Castello aims to enhance its national presence within the specialty cheese market with this new product.

According to recent data from Nielsen Discover, smoked flavors represent the most popular choice among specialty cheeses, capturing a staggering 43% of the market share. Recognizing this trend, Castello saw the introduction of Hickory Smoked Havarti as a natural progression in its Havarti offerings. The brand has previously delighted consumers with varieties such as Creamy Havarti, Aged Havarti, Dill Havarti, and Jalapeño Havarti, among others.

Traditional Craft Meets Modern Flavor

Hickory Smoked Havarti is crafted adhering to traditional Danish cheesemaking methods. The cheese undergoes a meticulous cold-smoking process, where it is infused with the distinct aroma of real hickory wood chips for up to 48 hours. This method imparts a gentle smokiness, enhancing the cheese's naturally buttery and slightly sweet profile, while preserving its signature creamy texture. The result is a delicately balanced cheese, perfect for a range of culinary experiences—from a comforting grilled cheese sandwich to an indulgent mac and cheese.

Kevin Rider, Senior Brand Manager at Arla Foods, expressed the brand's commitment to elevating specialty cheese experiences: "Castello is devoted to exceeding expectations. Our Hickory Smoked Havarti exemplifies this philosophy, showcasing our dedication to creative and extraordinary flavors. We are eager to see how cheese enthusiasts incorporate it into their meals or charcuterie boards.”

Culinary Versatility

The Kosher-certified Castello Hickory Smoked Havarti is versatile enough for any occasion, whether it’s a casual family dinner or an upscale gourmet gathering. Its smooth and subtle smokiness pairs well on charcuterie boards, and it can easily be melted into various dishes, providing an elegant touch to everyday recipes.

The cheese is now available at leading retailers including Albertson's, Safeway in the Pacific Northwest, and various Midwest locations such as Roundy's, Mariano's, Dierbergs, Festival Foods, Rosauers, Haggen, and select Walmart outlets nationwide. The product is offered in convenient 8oz chunks at a competitive price of $7.99 USD.

Delicious Heritage and Quality Assurance

Castello, part of the Arla family, boasts a storied background in cheese making that dates back to 1893. The brand prides itself on creating a variety of imaginative cheese profiles that blend both tradition and innovation. With offerings extending from creamy varieties to crumblier textures, Castello continues to serve cheese lovers with quality and excellence.

For more details about Castello's products, visit Castello Cheese.

Endnote: As cheese aficionados continue to explore flavors, Castello remains at the forefront, pushing the boundaries of cheese craftsmanship and delivering mouthwatering innovations like the Hickory Smoked Havarti. It truly is a product designed to captivate taste buds across the nation.