WaBa Grill Names Afshin Compani as President and COO Amid Expansion Journey

WaBa Grill Appoints Afshin Compani as President and COO

In a significant move for the company, WaBa Grill has announced the appointment of Afshin Compani as its new President and Chief Operating Officer, effective March 5, 2026. This decision comes at a crucial time as the company approaches its 20th anniversary and aims for expansion into 200 locations across the country.

Afshin Compani is no stranger to the restaurant industry, having over 30 years of experience in operational and franchise leadership. His previous tenures at prominent brands such as Taco Bell and El Pollo Loco have equipped him with the necessary expertise to drive WaBa Grill's performance in the coming years.

Andrew Kim, the CEO of WaBa Grill, expressed confidence in Compani's capabilities. In his statement, Kim highlighted Compani's operational discipline and the trust he has built within the organization. With the restaurant industry facing challenges such as executive turnover and operational instability, Compani's seasoned leadership is expected to play a pivotal role in navigating these turbulent waters.

The move to elevate Compani is aligned with WaBa Grill's strategic vision for growth. After a breakout year in 2025, the brand aims to capitalize on its momentum by expanding its presence and enhancing franchise operations. Compani will focus on achieving ambitious objectives, including reaching over 200 restaurant units and generating $200 million in sales. These targets are crucial as WaBa Grill looks to solidify its position as a leading rice bowl brand in the fast-casual dining sector.

Founded in Los Angeles by Kyle Lee, Eric Lee, and Brian Ham, WaBa Grill has established a reputation for serving freshly grilled proteins and health-conscious bowls. As the brand evolves from its roots as a local favorite to a significant player in the industry, Compani's leadership will be integral in this transition. His extensive experience across various restaurant chains is expected to bring innovative approaches to operational efficiency and customer satisfaction.

As WaBa Grill gears up for its 20th anniversary, the milestone signifies not only two decades of service and growth but also the potential for even greater achievements in the future. With Compani at the helm, the brand is poised to expand its footprint and enhance its offerings while remaining committed to providing affordable and fast wholesome meals.

WaBa Grill is known for its dedication to fresh ingredients, robust flavors, and a commitment to making healthier dining options accessible. The company's focus on simple and satisfying combinations of protein, vegetables, and rice has resonated with customers, contributing to its growing popularity.

Looking ahead, WaBa Grill's expansion plans are ambitious yet reachable under Compani's guidance. With a strong emphasis on franchise performance and system-wide operations, the brand aims to overcome industry challenges and seize new opportunities in the dynamic restaurant landscape. The future looks bright for WaBa Grill as it continues to build on its success story and strive for excellence in every dish served.

In conclusion, Afshin Compani's appointment as President and COO is a strategic step for WaBa Grill as it embarks on its next phase of growth. With significant goals in sight and a wealth of experience leading the charge, the brand is well-positioned to thrive and adapt in an ever-evolving industry.