#Japan #Tokyo #SILK THE RICH #THE RICH #Tomoaki Yagi

Tomoaki Yagi Takes the Helm at The Rich: A New Era in Financial Strategy

In a significant move aimed at bolstering financial operations, Tomoaki Yagi, previously the CFO at Timy, has joined The Rich as a financial advisor. Based in Shibuya, Tokyo, The Rich aims to elevate the beauty and innovation of silk through its product line, SILK THE RICH, and Yagi's expertise is expected to play a crucial role in achieving these ambitious goals.

Vision and Strategy of The Rich

The Rich is focused on tapping into the potential of traditional Japanese silk to develop products that resonate with modern consumers. The company has established four key pillars for future growth: Direct-to-Consumer (D2C), subscription-based service, retail expansion, and global outreach. With Yagi's addition, The Rich intends to optimize growth capital, enhance partnerships with financial institutions, and strengthen its financial management structure.

Insights from Tomoaki Yagi

Yagi expressed his excitement about joining The Rich, emphasizing how vital strong financial groundwork is to safeguard the company while also paving the way for future opportunities. He stated, "The finance sector is not just about protection; it serves as a foundation for bold advancements toward the future. I plan to leverage my extensive knowledge in finance to fortify The Rich's business infrastructure and robustly support their sustainable growth strategies."

Yagi's Impressive Background

Tomoaki Yagi's career is decorated with extensive experience in finance, which began over a decade ago when he joined Mitsubishi UFJ Bank. During his six years there, he handled various corporate sales tasks, including structured finance and syndicated loans. Following this role, he transitioned to Mitsubishi UFJ Morgan Stanley Securities, specializing in investment banking. His work involved IPOs, mergers and acquisitions (M&A), and debt financing across technology, internet, software, and fintech sectors.

Later, he took up a role at a SaaS venture and eventually joined Timy in 2020. His leadership in financial rounds brought in substantial capital for Timy, amounting to billions from various global investors, showcasing his aptitude in fundraising and financial strategizing.

Words from Yuuta Miura, CEO of The Rich

Yuuta Miura, the Founder and CEO of The Rich, expressed his honor in having Yagi onboard. He noted, "The insights that Yagi brings as a renowned financial leader will solidify our footing as we transition SILK THE RICH into its next phase. Our ideal is to pursue beauty and innovation while simultaneously achieving world-class strength and transparency in management and finance. With this robust framework, SILK THE RICH aims to create remarkable new value, making its mark globally as a quintessential Japanese brand."

About The Rich

The Rich was founded with a vision to harness the beauty of Japanese silk. As a pioneer in promoting sustainable luxury products, it operates with a focus on quality and innovation. The company encourages everyone to explore the elegance and versatility of silk through its offerings. For more information and updates, visit their official website at about.silktherich.com.

Official Social Media

• - Instagram: @silk_therich
• - Twitter: silk_therich
• - TikTok: #silktherich

As The Rich continues its journey of growth and innovation, Yagi's strategic input is anticipated to lead the way in achieving financial excellence and sustainable brand development.