Exciting Highlights from the 7th Anniversary Event of Identity V and IJL Finals

Celebrating Seven Years of Identity V: A Memorable Offline Event

From July 25 to 27, 2025, the Makuhari Messe in Chiba, Japan, witnessed the grandeur of the Identity V 7th Anniversary offline event, titled "Dig! Dig! Seven!". Organized by 灯白社, this immersive experience celebrated the popular asymmetrical multiplayer game developed by NetEase Games. The event was an exhilarating three-day affair, bringing together dedicated fans, competitive players, and curious newcomers to explore the dark and mysterious world of Identity V.

Event Overview

The anniversary event brought forth various activities designed to showcase the game's unique atmosphere. Attendees were treated to large-scale immersive exhibitions that replicated the eerie and gothic world of Identity V, providing a captivating backdrop for fans. With a diverse lineup of esteemed guests, the stage was filled with engaging performances and discussions that added to the event's allure. The event also acted as the playoff for the Identity V Japan League, offering exciting e-sports competitions that kept fans on the edge of their seats.

Artistic Presentation and Merchandise Management

灯白社 took on significant roles in the event’s production, including artistic direction and the planning, creation, and operation of 7th Anniversary official merchandise. The designated sales area within the venue was designed to reflect the thematic elements of the game, inviting visitors to experience exclusive merchandise that celebrated the game’s legacy.

- Reception Area and Interactive Zone: The event featured a thoughtfully designed reception area and an interactive zone, where fans could delve deeper into the Identity V universe through captivating installations and activities.
- Merchandise Planning: From the conception of exclusive products to their market rollout, every detail was meticulously planned to ensure a delightful shopping experience for attendees.
- Operational Management: The team coordinated the merchandise section’s logistics, ensuring a smooth and organized flow for fans eager to purchase exclusive items.

Moreover, following the event, a remote shopping option for 7th Anniversary merchandise is set to be introduced, with further details expected to be announced soon.

Immersive Experience for Fans

灯白社 aimed to create a space that allowed fans to engage in an immersive experience where they could feel a direct connection to the game. By bringing the distinct world of Identity V into reality, fans could truly engage with the content in a way that transcended traditional gaming experiences. The team specializes in spatial presentations, merchandise planning, and experiential design that aligns with IP content, offering a comprehensive approach to fan events and collaborations.

Contact for Collaborations

For those interested in planning exhibitions, fan events, or collaboration initiatives, 灯白社 encourages inquiries through their official website, ensuring an open channel for potential partnerships.

About Identity V

Identity V is a unique asymmetrical multiplayer game developed by NetEase Games. It combines gothic graphics with a mysterious storyline, captivating players and providing them with unprecedented thrills. More information can be found on their official website or on their official X account.

About 灯白社

灯白社 aims to make the world more vivid through co-creation with creators. As a global accelerator company, it focuses on expanding the entertainment market domestically and internationally. By engaging in planning, promotion, merchandising, and content development, the company supports creators and intellectual property owners to foster growth and new revenue opportunities. They work to establish a creator economy where individuals can develop their works while retaining rights, thus raising the standards and improving the status of all stakeholders involved.