#Japan #Tokyo #House Foods #Pasta #Karashi Mentai

Discover the Convenience of Karashi Mentai Paste

House Foods Corporation is set to unveil its latest product on February 9, 2026: a new 160g tube of Karashi Mentai Paste. Designed for culinary convenience, this generous-sized paste allows you to enjoy the delicious flavors of spiced cod roe without the hassle of preparation. Ideal for a variety of dishes such as pasta, udon, and even as a zesty topping for onigiri, this product promises to become a kitchen staple for enthusiasts of Japanese cuisine.

Key Features

1. Generous Sizing: This new large-sized paste offers 160g, which is enough to prepare up to five servings of pasta. Say goodbye to running out mid-meal!
2. Ease of Use: The tube packaging makes it easy to dispense the perfect amount without any mess. No need to deal with the tedious task of removing roe from the skin, just squeeze and enjoy!
3. Flavor Profile: Specially crafted to complement pasta perfectly, this paste brings the authentic taste of Karashi Mentai to your dishes with minimum effort.

Development Story

A Response to Pasta Lovers' Needs

The journey of this product began with a longing for a more convenient way to enjoy homemade Karashi Mentai pasta. While fresh handmade dishes are exquisite, the preparation can be time-consuming and requires keeping a supply of fresh roe at home. Initially launched in 2023 was a 40g version of the Karashi Mentai Paste, which was well-received for its flavor and ease of use. Encouraged by customer feedback requesting a larger option for more ample use, the team responded by developing the new 160g tube.

Pursuing an Authentic Taste

Realizing the challenge of delivering the true taste of Karashi Mentai in a convenient format, the team engaged in extensive research and trials since the release of the smaller 40g option. The new formulation offers not only practicality but also captures the beloved flavors of the traditional ingredient. Whether served with pasta, udon, or onigiri, this innovative tube is designed to please both seasoned fans and newcomers alike.

Perfect for Busy Lifestyles

Designed with convenience in mind, this paste can be simply mixed into your pasta or udon without additional effort. It delivers a rich taste, ensuring that even the busiest households can enjoy authentic Karashi Mentai dishes at home. Just squeeze, mix, and you have a delightful meal ready within moments—ideal for those who don't have a lot of time to spend in the kitchen.

Product Overview

• - Product Name: Karashi Mentai Paste (160g)
• - Volume: 160g
• - Price: Open price (suggested retail price before tax: 430 yen)
• - Release Date: February 9, 2026
• - Availability: Nationwide
• - Website: House Foods Seasoning Paste

In addition, the smaller 40g versions of both the Karashi Mentai Paste and Tarako Paste are also being revamped to enhance their flavors, striving for a taste that is closer to the freshness of the original roe. Both products are set to hit the shelves on the same day, February 9, 2026, at an open price of 170 yen before tax.

This exciting launch represents a significant step towards convenience and flavor for those who prize quick, delicious meals. Get ready to elevate your dining experience with House Foods’ new offerings!