Introducing The Sunset Collection™: Innovative Reclaimed Flooring by Pioneer Millworks

Pioneer Millworks Unveils The Sunset Collection™



Pioneer Millworks, a well-known manufacturer headquartered in Rochester, New York, has recently introduced The Sunset Collection™, a distinctive line of engineered flooring that reflects sustainability and creativity. This new offering is not just a product; it's a narrative inspired by the breathtaking moments of a sunset, symbolizing transitions and new beginnings.

The collection is crafted from domestically-sourced oak, with a majority of its materials derived from the iconic four-rail fences that dot the American countryside. These reclaimed woods carry stories of their past, showcasing the beauty of grain fissures created over time. Each plank resonates with the history of horses, trails, and adventures, offering character and charm to any space.

Designed to cater to a variety of environments, The Sunset Collection™ promises both reliability and aesthetics. Whether installed in bustling restaurants, cozy cabins, or high-end residences, this flooring stands up to wear and tear while adding a touch of elegance. Jered Slusser, the sales manager at Pioneer Millworks, emphasized their drive to reshape perceptions of reclaimed wood. "We aim to show that repurposed materials can be refined and polished, demonstrating modern appeal alongside their historical significance."

Natural Finishes and Versatility
Manufactured in their employee-owned mills located in McMinnville, Oregon, and Farmington, New York, this new flooring line is finished using a plant-based UV Cured Hard-Wax Oil. This green finish comes in seven proprietary hues, ensuring versatility for any design intent. The quick-drying and durable nature of this finish simplifies installation and maintenance while being safe for humans, pets, and the environment.

Furthermore, the adaptability of The Sunset Collection™ means it can seamlessly fit into various applications, including flooring, wall paneling, and custom shelving. Its single-width planks maintain an even look and can be customized for unique layouts like herringbone or chevron patterns, perfect for innovative designers looking to express individuality.

For commercial applications, Pioneer Millworks offers a Special Topcoat option specifically designed for high-traffic zones, enabling the collection to endure the demands of busy environments without sacrificing its aesthetic appeal.

About Pioneer Millworks


Founded in the early 1990s, Pioneer Millworks has developed a reputation for its commitment to sustainability and quality craftsmanship. The company specializes in reclaiming industrial and agricultural timbers, ensuring that each product not only serves a functional purpose but also tells a story of resourcefulness and respect for nature. In 2018, Pioneer Millworks transitioned to a 100% employee-owned business through an Employee Stock Ownership Plan (ESOP), reflecting its commitment to community and environment.

Today, with over 100 dedicated employees, the company proudly ranks among the top players in its industry, as evidenced by its recognition as #13 in the Rochester Chamber of Commerce's Top 100 Companies in 2023. For more information about The Sunset Collection™ and other offerings, visit Pioneer Millworks.

Topics Consumer Products & Retail)

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