#Japan #Tokyo #LINE Yahoo #MOBILUS #Technology Partner

MOBILUS Achieves Advanced Recognition in the LINE Yahoo Partner Program

In a significant milestone for MOBILUS Inc., the company has been accredited as an Advanced Technology Partner in the prestigious LINE Yahoo Partner Program for the fiscal year 2025. The recognition was granted by LINE Yahoo Corporation, which enables companies to solve marketing challenges using LINE and Yahoo! JAPAN.

What is LINE Yahoo Partner Program?

The LINE Yahoo Partner Program was established to actively promote solutions for marketing and customer experience (CX) challenges. It includes various categories such as Sales Partner, Technology Partner, Network Partner, and Adtech Partner, to certify advertising agencies and service developers specializing in specific areas. Each category has multiple recognition criteria based on the capabilities and performance of the partners involved:

• - Sales Partner: This encompasses Certified Partner, Store Promotion Partner, Ads Operation Badge, and Ads Policy Badge.
• - Technology Partner: It includes subcategories for Communication, Advertising, Promotion, and LINE Mini-App divisions.
• - Network Partner: For LINE and Yahoo! Advertising Network Partners.
• - Adtech Partner: Focuses on certified partners for effectiveness measurement.

MOBILUS secured its Technology Partner status under the Communication division, which emphasizes technical support for the implementation of marketing solutions based on LINE Official Accounts, LINE Ads, LINE Application Submission, and LINE Mini-Apps.

Criteria for Technology Partner Recognition

The recognition criteria for the Technology Partner category are quite stringent. MOBILUS had to demonstrate capabilities like:

• - Sharing specifications of tools that integrate with LINE Yahoo as per requests.
• - Adequately addressing the skills and resources required for changes in LINE Yahoo specifications.
• - Maintaining the prescribed technical standards.

The highest-performing partners are recognized as