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Transforming Patient Recruitment: AI and Digital Strategies

In the rapidly evolving landscape of healthcare, patient recruitment remains a challenging yet vital process for clinical trials and studies. The upcoming webinar titled "Transforming Patient Recruitment: AI and Digital Strategies to Engage the Unreachable 95%”, hosted by Xtalks, aims to address this critical issue by showcasing how artificial intelligence (AI) and digital strategies can revolutionize patient engagement and recruitment.

Understanding the Patient Recruitment Challenge

An alarming statistic suggests that a staggering 95% of potential patients are often unreachable through traditional recruitment methods. This challenge necessitates innovative approaches that can bridge the gap between clinical research and patient participation. The utilization of AI not only streamlines the recruitment process but also enhances the accuracy of targeting the right patient demographics.

The Role of AI in Patient Recruitment

AI technologies have emerged as game-changers in various fields, and healthcare is no exception. In this insightful webinar, participants will explore how AI interfaces with data analytics to create a more refined patient recruitment strategy. Leveraging massive datasets allows healthcare professionals to identify and connect with suitable candidates for clinical trials, thus increasing representation in research.

AI-Powered Strategies

The webinar will cover:

• - Innovative Recruiting Techniques: Learn about cutting-edge AI algorithms that enhance patient targeting.
• - Community Engagement: Understand how digital community-building strategies can foster engagement and encourage participation.
• - Data Utilization: Gain insights on the practical application of data analytics to improve recruitment effectiveness.

Importance of Online Communities

Creating and maintaining online communities facilitates a space where patients can connect, share experiences, and gain insights into clinical trials. These communities not only serve as support networks but also as platforms for education regarding ongoing research and health advancements. Attendees will learn how to cultivate these vital online interactions for better outreach.

Expert Insights and Webinar Details

The webinar features industry experts from the PPD clinical research business of Thermo Fisher Scientific Inc., including:

• - Altair Silva, Executive Director, Head of LOCATE
• - Sarah Rudolph, Vice President, Head of Data Capabilities

These speakers will share first-hand experiences and knowledge about the latest trends in AI applications for patient recruitment.

Webinar Schedule

• - Date: August 20, 2025
• - Time: 11 AM EDT (4 PM BST/UK)

Conclusion

By attending this webinar, participants will not only grasp the potential of AI in transforming patient recruitment but also understand how to implement these strategies effectively. This webinar serves as an indispensable resource for healthcare professionals interested in enhancing patient diversity and improving recruitment methodologies in clinical research. Don’t miss this opportunity to unlock the potential of AI and digital strategies in reaching the unreachable 95% of patients.

For more details and to register, please visit Xtalks.

About Xtalks

Xtalks, powered by Honeycomb Worldwide Inc., is a premier provider of educational webinars targeting global markets in life sciences, food, healthcare, and medical devices. Their platforms allow industry practitioners to remain informed on the latest developments and trends affecting their fields.