IGT Partners with Atlantic Lottery for Innovative Video Lottery Central System Technology

IGT Partners with Atlantic Lottery for Innovative Video Lottery Central System Technology



Introduction
In a strategic move towards enhancing gaming technology, International Game Technology PLC (IGT) has announced the signing of an eight-year agreement with Atlantic Lottery. This partnership marks a significant step in advancing the video lottery landscape in Atlantic Canada through IGT's groundbreaking IntelligenEVO™ central system technology.

Details of the Agreement
The agreement entails the deployment of IGT's next-generation technology across Atlantic Canada's video lottery network. This innovative system is designed not only to enhance player experience but also to optimize system performance. As part of the deal, there is an option for multiple extensions, positioning Atlantic Lottery as a pioneer amongst World Lottery Association (WLA)-affiliated operators by adopting IGT's advanced management system in a game-to-system (G2S) distributed environment.

Michael MacKinnon, Atlantic Lottery's VP of Product, highlighted the collaboration's significance, stating that leveraging IGT's technology will empower them to maximize their contributions to good causes while prioritizing system security and player satisfaction. This approach underscores Atlantic Lottery's commitment to providing exceptional experiences to their players while ensuring a strong operational framework.

The Role of IntelligenEVO Technology
IGT's IntelligenEVO technology serves as a robust, scalable solution specially designed for the WLA market. Its architecture is informed by years of operational feedback, ensuring it meets the evolving demands of modern gaming environments. David Flinn, SVP of Canada, EMEA, and LATAM Gaming Sales at IGT, expressed excitement regarding this partnership, indicating that this technology will facilitate Atlantic Lottery's growth and enhance player engagement.

With peak security measures, exceptional network availability, and features supporting responsible gaming, IntelligenEVO is equipped to meet the demands of today and the challenges of tomorrow. The system's cloud-based design ensures quick deployment, enabling Atlantic Lottery to benefit explicitly from features aimed at enhancing player engagement.

The G2S framework and open API structure of IntelligenEVO facilitate efficient data collection and reporting. This means that Atlantic Lottery will have the necessary tools to tailor their offerings according to dynamic player preferences, enhancing responsiveness to market trends.

Conclusion
This collaboration between IGT and Atlantic Lottery not only signifies a leap towards technologically advanced gaming solutions but also represents a commitment to fostering stronger player experiences and responsible gaming practices. As this partnership unfolds, the impact on Atlantic Canada’s gaming landscape is anticipated to be significant, paving the way for enhanced lottery operations and player satisfaction.

For more updates on this partnership and advancements in gaming technology, visit IGT's official website, and follow their social media channels.

Topics Entertainment & Media)

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