Magic Spoon Expands Its Breakfast Lineup with Protein Pastries and Cereal

Magic Spoon's New Breakfast Innovations



In the ever-evolving world of breakfast foods, Magic Spoon continues to pave the way with its innovative offerings. Recently, the company unveiled two exciting products: Protein Pastries and Marshmallow Protein Cereal. These additions align perfectly with the growing consumer demand for high-protein, nutritious breakfast options that still deliver great taste, reminiscent of childhood favorites.

Magic Spoon, known for its commitment to reimagining traditional breakfast items, has developed these new products to reflect a balance between flavor and nutritional value. The Protein Pastries, available in three delicious flavors—Frosted Strawberry, Cinnamon Brown Sugar, and S'mores—offer a quick and tasty breakfast option. Each pastry boasts an impressive nutritional profile with 11 grams of protein, 6 grams of fiber, and only 2 grams of added sugar per serving, making it an ideal choice for busy mornings or a quick snack on the go.

Protein Pastries

Following this launch, Magic Spoon also introduced its highly anticipated Marshmallow Protein Cereal. This cereal comes in Classic Marshmallow and S'mores flavors, carefully crafted to captivate consumers looking for a nostalgic breakfast treat. Each serving contains 12 grams of protein and just 3 grams of sugar, allowing fans to indulge without feeling guilty.

A Nostalgic Taste for Modern Lifestyles



According to Gabi Lewis, the Co-Founder and CEO of Magic Spoon, the company developed these products to meet the evolving expectations of consumers. “People love nostalgic classics, but they increasingly desire better nutrition than what those traditional products offer,” he said. “We’ve shown it’s possible to have fun and functionality coexist in breakfast options.” With the introduction of these pastries and cereal, consumers can enjoy flavors that they grew up loving, now tailored for the demands of a modern lifestyle.

Magic Spoon has been on an impressive trajectory, seeing significant retail expansion since its inception in 2019. The brand is currently available in over 30,000 stores nationwide, a remarkable increase of 35% year-over-year—a testament to the rising consumer interest in healthier alternatives. This substantial reach is crucial for the company as it continues to challenge the status quo of breakfast foods.

The new offerings are available not only on the company’s website—MagicSpoon.com—but also at major retailers including Walmart, Target, Albertsons, Kroger, Publix, Whole Foods Market, Costco, and CVS. This wide availability ensures that fans of Magic Spoon can easily access their favorite breakfast items.

Committed to Health and Fun



Magic Spoon is dedicated to delivering a range of products that embody both nostalgia and modern nutritional requirements. The company’s lineup includes cereals, granola, protein pastries, and cereal treats, all loaded with protein and devoid of gluten, grains, soy, or artificial components. Their innovative approach has made them a standout in the breakfast food category and has energized the aisle with options that cater to health-conscious consumers.

As the demand for breakfast products continues to shift, Magic Spoon is well-positioned to lead the conversation around healthier breakfast choices while still appealing to the joyful flavors we all love. To stay updated on their latest offerings and initiatives, follow their Instagram account @magicspooncereal or visit their website for more information.

In a cluttered marketplace, Magic Spoon proves that breakfast can be both fun and nutritious, and their new protein pastries and marshmallow protein cereal are perfect examples of products that resonate with modern consumers seeking both satisfaction and health.

Topics Consumer Products & Retail)

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