Yokohama Vanilla Unveils First Long-Term Pop-Up Store at Akihabara's Ecute Until November 1st

Yokohama Vanilla's First Long-Term Pop-Up Store

Yokohama Vanilla, a delightful gift sweet brand originating from Yokohama, has officially opened its first long-term pop-up store at Ecute Akihabara, operating from September 7 to November 1, 2026. The store is situated conveniently within the JR Akihabara Station, making it an ideal stop for travelers and locals alike.

Exciting New Seasonal Offerings

During this special event, visitors can indulge in the brand's newly launched autumn exclusive, Salt Vanilla Financier with Rich Chestnut. Additionally, from now until September 18, the pop-up will feature a limited edition of their renowned “Melting” Fresh Vanilla Cheesecake, celebrated for its outstanding creaminess and luxurious depth of flavor.

Perfect for gifting or as a treat for yourself, every item is thoughtfully packaged for easy sharing or personal enjoyment. Be sure to take the opportunity to savor these delightful Yokohama souvenirs!

Sales Details

- Location: Event Space B, Ecute Akihabara (inside JR Akihabara Station)
- Duration: September 7, 2026 - November 1, 2026
- Sales Method: Open to all visitors
- Payment Options: Cashless transactions only, no cash accepted.
- Store Hours:

- Monday to Friday: 10:00 AM - 9:00 PM
- Saturday, Sunday, Holidays: 10:00 AM - 8:00 PM

Featured Products

1. Salt Vanilla Financier
- Mini Gift Box (3 pieces): ¥1,100 (tax included)
- Gift Box (6 pieces): ¥2,160 (tax included)
- Collaboration Package with Detective Conan: ¥1,620 (tax included)
- Shari Juwa Lemon (4 pieces): ¥2,376 (tax included)
- Rich Chestnut (4 pieces): ¥2,376 (tax included)

2. Salt Vanilla Creamy Sables
- Mini Gift Box (8 pieces): ¥1,550 (tax included)
- Gift Box (16 pieces): ¥2,970 (tax included)

3. “Melting” Fresh Vanilla Cheesecake
- Whole Cake: ¥3,402 (tax included)
- Available until supplies last, one per person while stocks last.

Unique Products to Try

“Melting” Fresh Vanilla Cheesecake

Available only until September 18, the “Melting” Fresh Vanilla Cheesecake boasts a soft texture without any flour, ideal for melting in your mouth as it interacts with body temperature. Crafted with Normandy cheese, the flavor profiles highlight the freshness of premium vanilla, creating a two-in-one experience of both a frozen dessert and a creamy cheese cake. This exclusive treat is sure to delight any palate.

Seasonal Special: Salt Vanilla Financier with Rich Chestnut

Also introducing the Salt Vanilla Financier with Rich Chestnut, it combines a robust Italian chestnut flavor with an exquisite texture and perfectly balances crispiness and richness. This autumnal delight is not to be missed!

Collaboration with Detective Conan

Fans of Detective Conan will especially appreciate the exclusive collaboration pack featuring characters from the film “Highway to Heaven”. With creative designs that embody both the spirit of Yokohama and the anime’s aesthetic, this collaboration adds an exciting twist for collectors as well as casual consumers.

A New Era for Yokohama Vanilla

Yokohama Vanilla, helmed by CEO Yuto Takahashi, symbolizes the essence and dreams of Yokohama through its exceptional confections. Each product is crafted with perfection in mind, using methods that highlight the brand's commitment to quality and local flavors.

To ensure a smooth and pleasant shopping experience, please be aware of customer purchase limits and the possibility of product changes. All products displayed reflect visual interpretations.

Don’t miss out on experiencing the delightful creations of Yokohama Vanilla at their pop-up store—where every sweet encapsulates the essence of Yokohama in a mouthful!