Virgin Media Business Wholesale Enhances Global Connectivity via Connectbase Platform

Virgin Media Business Wholesale Expands Global Connectivity

In a significant advancement for connectivity in the UK, Virgin Media Business Wholesale has joined forces with Connectbase, a global ecosystem for connectivity transactions. This collaboration will enable Virgin Media to enhance its visibility and accessibility for international carriers and managed service providers (MSPs) seeking UK connectivity.

Overview of the Partnership

Announced on April 1, 2026, the partnership positions Virgin Media Business Wholesale as a Seller Cloud partner on the Connectbase platform, which specializes in the buying and selling of connectivity solutions. Virgin Media Business Wholesale is a division of Virgin Media O2, a major telecom provider in the UK, allowing wholesale customers to access its extensive national fixed infrastructure and a diverse range of connectivity services.

The UK telecom market is undergoing a transformation, with an estimated investment of around £2 billion from Virgin Media O2 this year aimed at upgrading its network to full-fibre technology. This leap towards modern infrastructure enhances the capabilities available through the Connectbase platform.

Enhanced Connectivity Services

The collaboration will facilitate global carriers' and MSPs’ access to Virgin Media's Dedicated Internet Access (DIA), Ethernet, and high-capacity infrastructure services across the UK. With plans to expand services to include Ethernet over Fibre to the Premises (FTTP) in the future, Virgin Media Business Wholesale is on the cusp of capitalizing on the evolving demand for high-speed connectivity.

The Connectbase automated and API-driven solution allows for more efficient retrieval of serviceability, quoting, and product information, ultimately paving the way for streamlined transactions and enhanced service delivery. With this initiative, Virgin Media aims to solidify its position as a leading provider of UK connectivity.

Strategic Goals and Objectives

Joining the Connectbase ecosystem offers Virgin Media Business Wholesale a strategic channel to target large global carriers and enhance relationships internationally. It allows the company to digitize its extensive product catalogue and reach potential buyers beyond its current partner network, effectively increasing the global visibility of its near-national network and comprehensive wholesale portfolio.

This undertaking is critical for organizations searching for connectivity options in metro and regional areas outside traditional routes, where access to reliable providers can be limited. Virgin Media Business Wholesale's significant infrastructure scale and density stand as a clear advantage in navigating these challenges.

The Future of Connectivity with Connectbase

The impact of this collaboration goes beyond simple accessibility. Virgin Media Business Wholesale expects to boost its participation in the global connectivity ecosystem, enhancing brand awareness among international clients and improving success rates through real-time, geographically accurate quoting and service information.

Ben Edmond, the Founder and CEO of Connectbase, highlighted the partnership’s significance, stating, "Virgin Media’s decision to join Connectbase underscores the momentum behind digital connectivity commerce. We are enabling faster and more transparent transactions that help the entire ecosystem thrive."

Diego Tedesco, Executive Director of Virgin Media Business Wholesale, expressed enthusiasm about the collaboration, sharing that the goal is to provide easier access for organizations worldwide searching for reliable connectivity solutions in the UK. The Seller Cloud will make the company's infrastructure and portfolio digitized and accessible to a global audience, addressing the surging demand for connectivity in both metropolitan and regional areas.

Conclusion

As the telecom landscape continues to evolve, partnerships like that of Virgin Media Business Wholesale and Connectbase are essential to adapting to market demands. By leveraging innovative platforms and embracing digital transformation, the future of connectivity looks promising, bringing new opportunities for growth and enhanced service for consumers and organizations alike. For more information on Connectbase and its ecosystem, visit their website.