#Japan #Tokyo #TIB #Tokyo Innovation Base #Digital MICE

Digital MICE Partners with Tokyo Innovation Base

In a significant move for the startup ecosystem, Digital MICE Co., Ltd. has established a partnership with Tokyo Innovation Base (TIB), a hub operated by the Tokyo Metropolitan Government for fostering innovation and supporting startups. This partnership, known as the 'TIB Partner' agreement, aims to enhance the planning and management of events and programs tailored for startups, effectively bringing together various industry players.

Event Launch Announcement

The partnership has already led to the announcement of the first event, scheduled for September 15, 2026. Titled 'Maximizing Success from Domestic Events to CES 2027: Marketing Strategies for Exhibitions - The Outcome Is Determined Before You Go!', the seminar will take place at TIB on the second floor stage. Attendees are encouraged to register on the TIB app beforehand for smooth entry.

About Tokyo Innovation Base (TIB)

Located in Yurakucho, Tokyo, TIB serves as a major nerve center where startups and their supporters can converge, collaborate, and inspire innovation. It hosts numerous events and support programs that facilitate growth for startups, making it a vital NODE for connecting diverse players in the industry.

What is a TIB Partner?

The TIB Partner initiative comprises businesses and organizations that leverage their expertise and networks to conduct events and programs in collaboration with TIB. Approved through a rigorous selection process by the Tokyo Metropolitan Government, this initiative has seen participation from numerous large companies, local governments, and startup support organizations, highlighting its significance in building a collaborative ecosystem.

Digital MICE’s Commitment

Post-agreement, Digital MICE is set to host its first in-person seminar at TIB, acknowledging the need to optimize pre-event marketing and engagement strategies. The seminar will delve into actionable insights covering everything from pre-event information dissemination to media engagement and post-event client follow-up. It aims to equip attendees with the tools they need to effectively navigate the complexities of exhibitions and maximize their outcomes.

Seminar Details

The upcoming seminar, 'Maximizing Success from Domestic Events to CES 2027: Marketing Strategies for Exhibitions - The Outcome Is Determined Before You Go!', will be presented by Digital MICE’s President, Nobuyuki Kikuchi. The session promises to offer valuable insights based on both domestic experiences and international examples, particularly from past CES events. This seminar is targeted at representatives from companies planning to participate in CES 2027, as well as those interested in networking opportunities.

Event Information

• - Date: September 15, 2026
• - Time: 17:00 - 18:45
• - Venue: TIB 2F STAGE
• - Participation Fee: Free
• - Capacity: 100 attendees
• - Registration: Pre-registration is necessary (same-day entries permitted)
• - Application URL: Registration Link
• - Admission: Entry and exit during the event are allowed.

Seminar Agenda

Understanding the strengths of webinars while recognizing the rising importance of in-person events is crucial. The seminar will explore comprehensive preparations, highlighting strategies for high-quality lead acquisition and successful networking at trade shows. Participants will learn the importance of planning for cost-effective yet impactful event execution, driven by insights derived from experiences at various high-profile trade shows such as SusHi Tech Tokyo, Global Startup EXPO, TechGALA, and CES.

Time Schedule

• - 16:30 – 17:00: Registration
• - 17:00 – 17:05: Event Opening
• - 17:05 – 18:00: Presentation
• - 18:00 – 18:05: Transition/Break
• - 18:05 – 18:45: Networking
• - 18:45 – 19:00: Closing

(Note: Schedule may be subject to change)

Who Should Attend?

This seminar is recommended for:

• - Representatives responsible for domestic events and conventions
• - Individuals in new business departments at large corporations, particularly those involved in event exhibitions
• - Entrepreneurs and startup founders
• - Anyone interested in fostering open dialogues and serendipitous meetings
• - Representatives from companies planning to exhibit at CES 2027 or considering attendance
• - Local government officials interested in startup support and ecosystem development

Venue Notes

The seminar will be held at TIB’s second-floor stage. Attendees must register on the TIB app and present a QR code for entry, so early registration is highly recommended to ensure a smooth experience.

Registration Process

• - Search for and download the 'Tokyo Innovation Base' app on your smartphone.
• - Complete registration within the app.
• - Compatibility: iOS 13.0+ / Android 4.4+

For any inquiries regarding the seminar, please contact the Digital MICE seminar secretariat at [email protected], available weekdays from 10:00 to 17:00 (excluding weekends and holidays).