#Japan #Tokyo #San-X #Rilakkuma #Kiirori

Kiirori Academy is Coming to Life at Tokyo Character Street!

The much-anticipated 8th installment of the exclusive Kiirori Store is approaching! From November 28 to December 11, 2025, fans can visit the Kiirori Academy, where Kiirori takes on the role of principal, located in the Ichiban Plaza at Tokyo Station's Character Street.

Formerly known as ‘Kiirori Store,’ this annual event has evolved each year since its inception in 2018, providing themed experiences such as Kiirori Land, Kiirori Wonder ZOO, Kiirori the Movie, Kiirori Aquarium, and last year's Kiirori Super. This year, it’s all about the whimsical Kiirori Academy, and it promises to be a delightful adventure for visitors of all ages.

What Awaits You at Kiirori Academy?

Visitors can immerse themselves in a lively environment filled with adorable Kiirori motifs and decorations. The academy theme brings a playful twist, filled with surprises and cheerful interactions. Family-friendly activities will help create lasting memories, and fans can explore the whimsical school uniform-inspired merchandise where Kiirori leads with charm.

Event Details

• - Duration: November 28 (Fri) - December 11 (Thu)
• - Location: Tokyo Character Street Ichiban Plaza, B1F Tokyo Station 1-9-1 Marunouchi, Chiyoda, Tokyo, 100-0005
• - Operating Hours: 10:00 AM to 8:30 PM (Changes might occur; on the final day closing at 6:00 PM)

For updated hours, check the Tokyo Station Ichiban Plaza website: Tokyo Station Ichiban Plaza.

Exclusive Shopping Benefits

During the event, customers can enjoy unique purchases:
1. When spending over 11,000 yen (tax included) at Kiirori Super, receive a special 'matching plush toy pencil case' while supplies last. Only one per transaction.
2. From December 6 (Sat), for every 1,100 yen (tax included) spent, customers will receive a random badge (with 10 designs). Supplies are limited; each customer can collect up to 10 badges per transaction.

Limited Edition Merchandise

The launch of Kiirori Academy merchandise will happen on November 28, featuring diverse items available at:

• - San-X Online Store
• - Rilakkuma Store & Sumikko Gurashi Shop Online.

Some items may later be available at different locations.

Special Launch Offers at Rilakkuma Stores

From November 28, shop at the Rilakkuma Store at Tokyo Station or Osaka Umeda. For purchases over 5,500 yen (tax included), receive a 'blackboard-style face towel' as a gift while stocks last!

Meet Kiirori and Friends

Kiirori is a charming little yellow bird who has been a beloved character in the Rilakkuma universe, often seen hanging out with the laid-back bear and friends.
He enjoys napping and keeping everything neat, and is known for his playful temperament. Discover Kiirori alongside your favorite characters, living joyously in their delightful world.

About San-X

San-X continues to deliver original characters such as Rilakkuma, Sumikko Gurashi, and more, with over 1,000 unique mascots. Their characters embody a cute yet humorous nature, resonating with fans across generations. Visit their official websites to learn more and explore their world:

• - San-X Official
• - Rilakkuma Blog

Join us at Kiirori Academy this holiday season to enjoy a unique shopping and entertainment experience with adorable merchandise! Bring your friends and family to this whimsical celebration—you won’t want to miss it!