Mita Seimenjo Announces Exciting Summer Campaign
Mita Seimenjo, a renowned noodle specialty shop under MP Kitchen Holdings, is thrilled to kick off its latest summer campaign from July 22 to September 30, 2025. Distinctly known for its rich, flavorful dipping noodles, Mita Seimenjo will increase the portion size of its "Super Large" noodles from the standard 1kg to a massive 1.5kg! This limited-time offer is set to provide an extravagant treat for noodle lovers seeking a hearty meal.
In addition to the generous noodle servings, the campaign also features a special promotion for two types of oil soba. Customers can enjoy free upgrades to larger portions, enabling them to relish even more of these popular oil noodles. This is the perfect opportunity to beef up your summer dining experience while replenishing your energy during the hotter months.
Campaign Overview
As a token of gratitude to loyal customers, Mita Seimenjo is presenting the limited-time "Super Large Noodle Campaign". Throughout the campaign period, patrons can enjoy an increase in noodle weight from 1kg to an astounding 1.5kg. For those with big appetites wanting a fulfilling meal, this special size is ideal!
Moreover, during the same timeframe, guests can take part in the "Free Upgrade for Oil Soba" promotion. This seasonal offer is designed to help patrons stay energized and satisfied through substantial amounts of delicious fare, perfect for combating summer lethargy.
Super Large Noodle Campaign Details
- - Duration: July 22, 2025 - September 30, 2025
- - Participating Locations: Mita Seimenjo across Japan (Please note: Food court locations are excluded).
- - Excluded Stores include: Ario Kashiwa, Aeon Mall Zama, Harumi Triton, Ario Yao, Aeon Mall Nagoya Dome Mae, Aeon Mall Higashiura, THE OUTLETS Hiroshima, Aeon Mall Hiroshima Fuchu.
Pricing for Campaign Items
- - Classic Dipping Noodles (Super Large Size) – ¥1,330 (tax included)
- - Special Rich Dipping Noodles (Super Large Size) – ¥1,450 (tax included)
- - Chilled Sea Bream Dashi Salt Dipping Noodles (Super Large Size) – ¥1,330 (tax included)
Note: The promotion is in-store only and pricing can differ by location. Also, please be aware of possible schedule changes through the campaign period. Sharing meals among multiple guests is discouraged.
Free Upgrade for Oil Soba Campaign
- - Duration: July 22, 2025 - September 30, 2025
- - Participating Locations: Across Mita Seimenjo in Japan (excluding food court venues).
- - Pricing for Target Items:
- Revival Oil Soba –
¥870 (tax included)
- Spicy Miso Oil Soba –
¥970 (tax included)
During the campaign, customers can upgrade to larger portions without the usual ¥100 fee. Seize this valuable chance to enjoy satisfying helpings of oil soba, known for its robust flavors and comfort food appeal.
Note: Again, in-store satisfaction only, with menu variations as determined by individual locations.
What Sets Mita Seimenjo Apart
The key to the mesmerizing taste at Mita Seimenjo lies in its rich, flavorful broth that perfectly complements thick, chewy noodles. The unique recipe involves a meticulous cooking process, bringing out the ultimate umami of pork bone and seafood to create a truly thick and robust dipping sauce. The noodles are crafted with care, using a mix of wheat flours adjusted for optimal cooking based on weather conditions.
Mita Seimenjo: A Brief History
Since opening its first location in 2008 in the Minato ward of Tokyo, Mita Seimenjo has expanded to 50 locations nationwide as of July 2025. Established as a champion of dipping noodles, the shop also offers seasonal varieties and has recently introduced its first ramen dish, “Chuka Soba.” Additionally, offerings like their acclaimed fried chicken have earned awards at competitions, proving their quality and dedication to excellent dining experiences.
Explore more about Mita Seimenjo’s signature thick broth that coats the hearty noodles for a remarkable meal, and check out their official site for additional information and online orders.
Company Information
Company: MP Kitchen Holdings
- - Established: July 1994
- - Headquarters: Shibuya, Tokyo
- - Employees: Approximately 1,500 (including 200 full-time staff)
- - CEO: Takehiko Murakami
- - Website: MP Kitchen
- - Contact: 03-3770-0077
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