YOMIKO and YOMIKO Digital Shift Kick Off AI Agent Project
YOMIKO, headquartered in Minato, Tokyo, and its subsidiary, YOMIKO Digital Shift (YDS), have formally commenced their innovative project to automate digital advertising management using AI agents. This initiative follows a successful proof of concept (PoC) phase and is now moving into practical implementation.
As a first step, YOMIKO has developed an AI agent specifically focused on the analysis and reporting of advertising campaigns. This breakthrough allows for the complete automation of processes ranging from collecting ad distribution logs to analyzing performance and generating reports. The result is a significant acceleration in the Plan-Do-Check-Act (PDCA) cycle, improved quality of reports, and substantial boosts in operational efficiency.
In recent years, the digital advertising market has seen considerable growth, leading to increasing burdens related to data processing and reporting tasks. The challenges of workforce shortages and inconsistent quality have become more pronounced, prompting an urgent need for solutions. With rapid advancements in AI technology, automation and enhancement of operations have gained momentum in the corporate world. The marketing sector stands out as a key area where AI agents are being utilized to support business operations and enhance competitive advantage.
Recognizing this trend, YOMIKO and YDS swiftly moved from the PoC phase into the official launch of the AI Agent Project, which aims to optimize and automate all steps involved in advertising management through AI agents. This project seeks to enhance both the speed of the PDCA cycle and the stability of output quality, crucial components in achieving marketing success.
The newly launched AI agent focused on post-ad distribution analysis and reporting signifies a major leap forward. Through full automation, tasks that previously took several hours or even days to complete can now be finalized in merely a few minutes. This advancement effectively eliminates human errors, improves the quality of performance analysis, and accelerates the PDCA cycle. Additionally, it enables marketing teams to delve deeper into strategic planning and improvement proposals, fostering a qualitative upgrade in the overall output.
Looking ahead, YOMIKO and YDS are committed to advancing the multi-AI agent development across all stages of advertising—including planning and submission processes—to further improve business operations and enhance value for their clients. The YOMIKO Group continues to leverage AI technologies, contributing to client business growth and collaborative social innovation.
About YOMIKO
YOMIKO not only focuses on advertising but also offers consulting services across various sectors, including digital environments and sales operations. The company works collaboratively with businesses, municipalities, and research institutions to address social issues through its initiatives such as 'Community Creation®' and 'CIVIC PRIDE®.' Their mission is to remain the 'GAME CHANGE PARTNER' that drives sustainable growth in business and society, challenging changes collaboratively.
Visit YOMIKO
About YOMIKO Digital Shift
YOMIKO Digital Shift specializes in digital marketing, primarily focusing on performance-based internet advertising and providing a one-stop solution for diverse digital advertising needs.
Visit YDS