Yayoiken Unveils New Menu for “NABE FAIR”
Yayoiken, a popular dining chain in Japan, is adding some spice to the winter season with the second installment of its globally celebrated “NABE FAIR.” This initiative features two exciting new dishes, the Chige Set Meal and the Spicy Chige Set Meal, both set to launch on November 18, 2025.
With 361 locations across Japan, Yayoiken is a go-to for those craving hearty and comforting meals. The newly introduced dishes promise to provide warmth and flavor, perfectly suited for cold winter days. Made with a rich broth combining the umami of seafood, Shinshu miso, and spicy gochujang, these meals are designed to tantalize your taste buds.
Chuge and Spicy Chige Set Meals
The beloved Chige Set Meal, priced at 930 yen, is crafted from a base of savory Shinshu miso and genuine soy sauce, enhanced with chili peppers and gochujang for a slight kick. This dish also boasts the flavors of fish sauce, scallops, and shrimp, resulting in a balanced and comforting spicy flavor.
For those seeking an intensified experience, the Spicy Chige Set Meal is available for 1,000 yen. This variant features a special chili powder blend made from four types of chili peppers, resulting in a complex spiciness and deep flavor. Both meals come with a delicious serving of garlic chive pancakes, known as “Nira Chijimi.” These additions ensure a complete and satisfying dining experience.
In conjunction with this release, the first meal of the “NABE FAIR” was the Sweet Sukiyaki Set Meal, which offered a firm yet sweet marinade base that became a favorite among customers.
Enjoying the “NABE FAIR” Experience
Yayoiken not only showcases its new menu within Japan but also celebrated simultaneously across its chain locations in the United States, Singapore, Taiwan, and the Philippines. This strategy underscores Yayoiken’s ambition to share authentic Japanese dining experiences worldwide through this special event.
As part of the excitement, Yayoiken is also promoting its official app, which simplifies the process for customers to check new product launches, ongoing promotions, and to explore the full menu. Customers can directly order through popular delivery services like Uber Eats and Demaecan right from the app.
Additionally, the app offers various loyalty rewards, where customers can accumulate stamps from mini-games to redeem for coupons, making the dining experience even more enjoyable.
Additional Details
- - Chige Set Meal: 930 yen (Includes Nira Chijimi)
- - Spicy Chige Set Meal: 1,000 yen (Includes Nira Chijimi)
- - Single Nira Chijimi: 240 yen
Launch Date: November 18, 2025
Available Locations: All 361 Yayoiken restaurants across Japan (as of late October 2025)
Unique Dining with Yayoiken
Yayoiken is dedicated to delivering warm, delicious, and diverse dining options through creative promotions like the “NABE FAIR.” So, make sure to check it out and warm up with these delightful dishes this winter!
For more information about the app and services offered, visit the official website
here. Download the app from the links provided and experience affordable meals conveniently!
Prices include tax. Some items may vary by location. Please note that the type of pot used for the Chige Set Meals may differ by store.