Charlotte Triggs Appointed as the First Ever Editor-in-Chief of PEOPLE Group
In an exciting new chapter for the PEOPLE Group, Dotdash Meredith has appointed Charlotte Triggs as the first-ever General Manager and Editor-in-Chief. With a rich history of experience within the PEOPLE brand, Triggs is set to bring a fresh perspective to the iconic media platform. This change comes as the previous Editor-in-Chief, Wendy Naugle, steps down after five transformative years to focus on her writing endeavors.
Charlotte Triggs’ appointment is significant, as it highlights the evolving landscape of media and the necessity for a cohesive leadership structure within the PEOPLE brand. As noted by Leah Wyar, President of the PEOPLE Group, this move is timely, allowing for the redefinition of roles to better align with the rapid growth and changes in the industry. People has solidified its presence in both the digital and print spaces, becoming a go-to destination for breaking news and entertainment stories.
Triggs has a storied history with PEOPLE, having started as an editorial intern over 20 years ago. Throughout her career, she has taken on various roles, including cover writer, news director, and podcast producer. This extensive experience equips her with invaluable insights into the brand's identity and audience engagement strategies. She stated, "The PEOPLE legacy is timeless, but it's the future that holds the next iteration of the brand." Her vision emphasizes the importance of merging traditional and innovative content delivery methods.
Under Triggs' leadership, the PEOPLE Group is poised to enhance its digital platforms while continuing to offer the compelling human-interest stories that resonate with its audience. The brand has maintained a presence at the heart of pop culture for nearly half a century, celebrating extraordinary individuals and sharing relatable narratives that connect with readers on a personal level.
With ComScore ranking the PEOPLE/Entertainment Weekly Digital Network as number one in the entertainment news category, the expectations for Triggs are high. She is tasked with unifying the various teams and platforms within the PEOPLE Group to further cement its position as the number-one entertainment news brand.
As Dotdash Meredith continues its growth as the largest digital and print publisher in America, Triggs' role will be crucial in guiding the brand through its next phase. Dotdash Meredith oversees a portfolio of over 40 beloved brands, including PEOPLE, Better Homes & Gardens, and Southern Living, catering to millions of users every month. In her new position, Triggs will report directly to Leah Wyar, who has been instrumental in enhancing the brand experience under the Dotdash Meredith umbrella.
In summary, the appointment of Charlotte Triggs symbolizes a new era for the PEOPLE Group. Her proven track record within the organization and her passion for storytelling makes her the ideal candidate to lead the brand forward in a constantly evolving media landscape. As PEOPLE continues to expand its reach and influence, the merger of classic journalism with modern interactive formats will likely define the future success of this iconic brand.