#Shizuoka #Hitomi Kubo #Mount Fuji Fair

Exciting 'Mount Fuji Fair' at 7-Eleven Featuring Local Shizuoka Delicacies

Introduction
This July 15, 7-Eleven Japan will launch the much-anticipated 'Mount Fuji Fair' across Shizuoka Prefecture, coinciding with the opening season for Mount Fuji. In collaboration with beloved local personality Hitomi Kubo, the fair will introduce a selection of special products made from local ingredients and familiar flavors from the region. This initiative aims to highlight the unique charm of Shizuoka and bring community members closer to their roots.

Collaborative Offerings
A total of three exclusive products developed in collaboration with Hitomi Kubo will be available:

1. Kubo-chan’s Direct Roll Rice Ball WASABI
- Price: 188 JPY (tax included: 203.04 JPY)
- Launch Date: July 15, 2023
- Sales Area: Shizuoka Prefecture
This rice ball incorporates authentic Shizuoka wasabi, featuring a crispy texture from wasabi stems mixed into both the rice and filling.

2. Kubo-chan’s On-the-Go Box (Tuna Rice Ball)
- Price: 418 JPY (tax included: 451.44 JPY)
- Launch Date: July 15, 2023
- Sales Area: Shizuoka Prefecture
The perfect companion for outings, this mini lunch box combines a tuna rice ball with six varieties of side dishes, including an omelet made with locally grown green onions and fried chicken.

3. Kubo-chan’s Chilled Chicken Soba
- Price: 560 JPY (tax included: 604.80 JPY)
- Launch Date: July 15, 2023
- Sales Area: Shizuoka Prefecture
With a refreshing cold soba served in a flavorful broth and a sweeter dipping sauce, this dish features two types of chicken (breast and thigh) to delight different palates.

Furthermore, a television commercial featuring Kubo will air during the promotion period to boost interest. Details about the collaborative products will also be showcased on local information programs, especially on 'Marugoto', where Kubo serves as the main MC.

Contributions to Local Environmental Initiatives
For every product sold from this collaboration, 1 yen will be donated to the 'Mount Fuji Environmental Conservation Activities' in Shizuoka. Look for the eye-catching “Kubo-chan sticker” on the packaging to identify these special items.

Additional Local Products
The fair will also introduce a variety of other products showcasing the flavors of Shizuoka, made with local ingredients, including:

• - Coarse Grated Daikon with Fried Eggplant

- Price: 258 JPY (tax included: 278.64 JPY)
- Launch Date: July 15, 2023
- Sales Area: Shizuoka Prefecture
This dish features sweetly flavored fried eggplant made from locally grown eggplants, served with coarse grated daikon and bonito flakes for a refreshing experience.

• - Shizuoka's Limited WASABI Flavored Beef Rib Roll

- Price: 350 JPY (tax included: 378 JPY)
- Launch Date: July 15, 2023
- Sales Area: Shizuoka Prefecture
This product features a savory combination of beef rib rolled with wasabi stems and sauce, balancing spice with flavor.

• - Pudding Sandwich with Mount Fuji Milk

- Price: 358 JPY (tax included: 386.64 JPY)
- Launch Date: July 15, 2023
- Sales Area: Shizuoka Prefecture
Featuring whipped cream and pudding made from “Fujinokuni Mount Fuji milk”, this treat includes a firm pudding topped with caramel sauce for an indulgent dessert experience.

• - Mount Fuji Milk Whipped Cream

- Price: 268 JPY (tax included: 289.44 JPY)
- Launch Date: July 15, 2023
- Sales Area: Shizuoka Prefecture
A delightful whipped cream simply crafted for a smooth and rich taste.

• - Whipped Cream & Soda Jelly with Mount Fuji Milk

- Price: 250 JPY (tax included: 270 JPY)
- Launch Date: July 15, 2023
- Sales Area: Shizuoka Prefecture
A refreshing dessert combining whipped cream made from