#Japan #Tokyo #Protein Drink #Strawberry Flavor #Danone Oikos

Danone Oikos Introduces a New Protein Drink

Danone Japan, headquartered in Meguro, Tokyo, has unveiled its latest product designed for everyone who leads an active lifestyle: the Danone Oikos Protein Drink with 18g of High-Absorption Protein in Strawberry Flavor. Set to hit convenience stores nationwide on September 8, 2025, and supermarkets on September 15, this drink mixes a subtle sweetness and rich strawberry flavor with creamy milk, offering a smooth texture and refreshing aftertaste.

This protein drink stands out due to its formulation that includes 18 grams of high-absorption protein per 240ml bottle, making it a zero-fat and sugar-free option. High-absorption protein is vital for muscle synthesis and overall health, ensuring that every sip supports effective protein intake.

Convenient and Portable

The drink's portable design allows for easy one-handed use, and it can be stored at room temperature, making it an ideal option for on-the-go protein supplementation. Whether you're commuting or looking for a quick post-workout recovery, this drink provides a convenient protein source to meet your nutritional needs.

Strawberry flavoring ranks highly among protein powder tastes, especially among male consumers, making this offering appealing even to those who may have previously found protein drinks unpalatable. With delicious flavor options available, Danone Oikos aims to encourage regular protein consumption among individuals looking to enhance their fitness routines.

Understanding High-Absorption Protein

The importance of protein intake goes beyond quantity; it's also about quality. High-absorption protein is defined by its effectiveness in being absorbed and utilized by the body. Different proteins have varying amino acid profiles, which dictate the absorption percentages. The DIAAS (Digestible Indispensable Amino Acid Score) represents this efficiency, with Danone Oikos protein being comparable to cooked chicken breast in terms of its DIAAS value.

Recent tests measuring blood amino acid levels showed that Danone Oikos delivers protein efficiently into the bloodstream, underscoring its effectiveness as a dietary supplement.

Product Information

• - Product Name: Danone Oikos Protein Drink High-Absorption Protein 18g Strawberry Flavor
• - Manufacturer: Cosmo Foods Co., Ltd.
• - Product Type: Dairy Drink
• - Release Dates:

- Convenience Stores: September 8, 2025
- Supermarkets: September 15, 2025

• - Availability: Nationwide
• - Shelf Life: 180 days
• - Storage: Store at room temperature
• - Volume: 240ml (per bottle)
• - Retail Price: Open Price
• - Ingredients: Dairy products (domestically produced), milk protein, flavoring agents, sweeteners (acesulfame potassium, sucralose)
• - Nutritional Information (per 240ml): Energy 120 kcal, Protein 18g, Fat 0g, Carbohydrates 12g (Sugars 11.8g), Salt Equivalent 0.26g, Calcium 552mg
• - Allergens: Dairy

The Danone Oikos Brand Offering

Danone Oikos has developed a strong portfolio of products to satisfy a range of consumer preferences. The brand currently features a total of six flavors of Protein Yogurt with High-Absorption Protein, and five variations of the Protein Drink with 18g of protein, specifically tailored to support protein intake for all sports enthusiasts.

Danone Oikos is committed to encouraging healthy lifestyles under the tagline, “Move Your Body, Surpass Yourself.” All products in the line utilize high-absorption proteins, delivering more than 10 grams of protein per yogurt option, alongside being zero-fat and below 100 calories.

With its unique strained yogurt method, each product boasts a thick, creamy texture, making it perfect for breakfast, snacks, or late-night meals. The new Protein Drink variant makes protein supplementation easy and accessible, targeting various lifestyle scenarios from workouts to daily commutes.

For more information about Danone Oikos, visit Danone's Official Website.

About Danone Japan

Danone, a global leader in the food and beverage industry, is rooted in France and focuses on health with rapid growth across several product categories including chilled dairy and plant-based goods, water, and specialized nutrition. Employing over 96,000 individuals across more than 55 countries, Danone strives to deliver health through food to more individuals worldwide. Visit Danone Japan for more on their commitment to sustainability and health.

Note: Information provided in this press release, including ingredients and nutritional content, is accurate as of the announcement date and may be subject to change without notice.