#Japan #Kobe #Denta Approach #gum care #Y&S Corporation

The Inspiring Legacy Behind Denta Approach's Development

In the wake of personal and environmental upheaval, Y&S Corporation, led by CEO Yoko Takeuchi, has launched a heartfelt initiative: Denta Approach, a specialized gum care gel that emphasizes both oral health and emotional resilience.

Yoko Takeuchi recently shared the motivation behind a unique video, recorded as a testament to her commitment to safeguarding the values and quality of her products even after her passing. This message is deeply rooted in her personal history, including the profound impacts of the Great Hanshin Earthquake.

The Tragic Impact of the Hanshin Earthquake

In 1995, Takeuchi's family-owned udon restaurant was in the midst of expanding into a new four-story building when disaster struck. Just after its completion on January 16, the Great Hanshin Earthquake hit the next day, devastating Kobe City. The building, while still standing, suffered extensive damage, and unfortunately, Yoko's mother-in-law lost her life in the catastrophe. This tragic experience left behind emotional scars and a transformed city, as homes, shops, and factories crumbled into rubble.

The trauma took a toll on the family, leading to financial struggles and health challenges. Yoko's father-in-law began to show signs of dementia shortly after the earthquake, pushing Yoko into a role of caregiver during an incredibly turbulent time.

Struggling with Caregiving and Personal Health

Yoko recounts the changes in her father-in-law’s demeanor as he grappled with the effects of their shared loss. Determined to help him, she began posting about his experience. It was during this time that her own health also took a hit; the stress led to severe gum infections, diagnosed as periodontal disease at just 40 years old. This heartwrenching twist of fate, where Yoko faced the prospect of dentures, was devastating, particularly because her teeth were one of her proudest attributes.

The Birth of a Revolutionary Product

In light of her circumstances, Yoko turned her focus to creating a solution through trial and error. Experiments with various substances led her to an extract from a Kawakami tree that was believed to have potent healing properties. Surprisingly, after using the extract on her own gums, she noted a remarkable improvement in her oral health, drastically reducing her gum swelling. This intuitive discovery paved the way for the birth of Denta Approach, a product combining effective care techniques while deeply rooted in her personal narrative.

When Yoko finally returned to the dentist after two years, the results astonished both her and the dental professionals involved. The product garnered attention and led to research at Osaka Dental University, which confirmed the antimicrobial benefits of her invention. This success allowed her to file for a patent before officially launching the Denta Approach product line.

Denta Approach: More than Just a Product

Yoko emphasizes that Denta Approach encompasses her life's journey. Each tube represents the triumphs and tribulations faced along the way— from her endeavors as a restaurateur in Kobe to her heartfelt commitment to her family and community. Moreover, every product is produced with care, ensuring that the original extraction methods honed over three months remain unaltered, upholding the exceptional quality of the ingredients.

Denta Approach's mission transcends standard product marketing. Yoko's message is one of compassion, driven not just by profit but by a desire to keep the spirit of her loved ones alive through health advocacy. As she prepares for her future, Yoko wishes not only for customers to understand the significance of her creation, but to also be part of a legacy that continues to grow, unaffected by her absence.

Reflecting on her life through a recent will video has inspired Yoko to look beyond the challenges she's faced, revealing a wealth of opportunity and joy that has informed her journey. She hopes that viewers will recognize the profound backstory of Denta Approach, understanding the human elements that demand their attention.

For those wishing to know more about the Denta Approach series, it's essential to recognize its commitment to quality, expressing how every ingredient and every moment in the creation of this product embodies her life's dedication. As Yoko says, "Denta Approach isn't just a product; it represents everything I've been through."

Product Details

• - Regular Size: 56g for ¥1,870
• - Family Size: 90g for ¥2,640
• - Mouthwash (100ml) for ¥1,430

Visit Denta Approach for more details and to find out how this exceptional product can contribute to your gum care routine.

Company Overview

Name: Y&S Corporation
Representative: Yoko Takeuchi
Location: 4-1-12 Mizukasa-dori, Nagata-ku, Kobe, Hyogo, 653-0842
TEL: 078-647-7327
Website: dentaapproach.com
Instagram: Denta Approach
X: Denta Approach T