#Japan #Yamagata #Manatsu Akimoto #JA Zen-Noh #Yamagata Beef

Manatsu Akimoto Explores the Allure of Yamagata Beef

In an exciting new episode of the YouTube program "Yurufuwa Time," Manatsu Akimoto, the official supporter of JA Town, dives into the captivating world of Yamagata's agricultural delights. This time, she sits down with the president of JA Zen-Noh, Mr. Orihara, to indulge in the exquisite "Yamagata Beef" and discuss the nuances of the local farm and livestock industry.

The video, scheduled to premiere on August 8, showcases her delightful experience tasting the succulent "Yamagata Beef Steak" and the mouthwatering "Yamagata Beef Hamburger." The rich flavors and buttery textures of the dishes left her in awe, perfectly exemplifying the quality and charm of Yamagata's produce.

Amidst the culinary journey, the duo engages in a profound dialogue about the current state of agriculture and livestock, exploring their perceptions and hopes for the future of the industry. "Yurufuwa Time" aims to bridge the gap between the younger generations and the heritage of Japan's food and farming, making it more relatable and accessible to everyone.

Special Promotions

As part of the episode's release, viewers can participate in an exciting contest. From August 8 to August 31, customers who purchase featured products will receive an exclusive original sticker along with a chance to win a special mini towel—five lucky winners will be drawn! Featured products include:

• - Yamagata Beef
• - Yamagata Dashi

This initiative not only highlights the enchanting flavors of Yamagata's offerings but also underlines the importance of supporting local businesses and farmers through direct-to-consumer channels like JA Town. The platform shines a spotlight on various local products, allowing those passionate about Japanese cuisine and culture to delve deeper into Japan's rich agricultural diversity.

About JA Town

JA Town, operated by the Japan Agricultural Cooperatives (JA Zen-Noh), is an online marketplace facilitating direct delivery of fresh agricultural products directly from farmers. With the motto "Let's live deliciously in Japan," JA Town aims to foster a greater appreciation for Japan's culinary heritage and support the local economy.

To further explore the local produce or join the vibrant community of consumers supporting Japanese agriculture, you can visit the special page featuring Manatsu Akimoto's favorites.

For those who wish to stay updated on seasonal products and specials, the official JA Town account on X (formerly Twitter) provides timely information on promotions and agricultural goods sourced from across the country: JA Town Official X Account.

By embracing rich traditions through modern platforms, Manatsu Akimoto's initiative reflects a profound connection to Japan's agricultural roots, encouraging us all to appreciate the exquisite tastes and stories behind each meal. Tune in to the episode on YouTube and embark on this delicious journey into the heart of Yamagata's culinary landscape.