Matt Dyer Takes the Helm as New CEO of Merchants Fleet, Leading Industry Innovation

Matt Dyer Takes the Helm at Merchants Fleet

Merchants Fleet, a leader in innovative fleet management solutions, has announced the appointment of Matt Dyer as its new Chief Executive Officer. With a rich background in the fleet industry spanning decades, Dyer is poised to lead the company into a new era of growth and innovation. His appointment comes during a pivotal time for Merchants Fleet, as the company continues to expand its offerings and adapt to the changing demands of the market.

Dyer's career is marked by significant leadership roles within the fleet management sector. He previously served as the CEO of LeasePlan USA, where he spearheaded numerous initiatives that dramatically improved client satisfaction and expanded the company’s market presence. During his tenure, he enhanced the client net promoter score and invested in technological advancements that facilitated remarkable growth within the organization.

Prior to his role at LeasePlan USA, he was CEO at LeasePlan UK, where he oversaw operations across various markets, including corporate and public sector accounts. Dyer’s journey in the fleet industry is characterized by a commitment to excellence and a collaborative approach, as noted by Brad Burgess, interim co-CEO of Merchants Fleet. Burgess stated, “Matt is an exceptional leader with deep fleet expertise and a proven track record of driving transformative change. His bold vision makes him the ideal person to guide Merchants into its next chapter.”

Dyer's commitment to customer satisfaction is evident in his leadership philosophy. He stated, “Merchants' unwavering dedication to its clients lies at the core of its success, inspiring bold innovation and a distinctive ability to think beyond conventional boundaries.” His vision aligns well with Merchants Fleet's mission to offer comprehensive fleet solutions that emphasize flexibility and customer-oriented services.

In his new role, Dyer aims to leverage his extensive background to enhance Merchants Fleet's service offerings, particularly its unique position as the only fleet management company in North America purveying both long and short-term services. He envisions a future where the company can redefine what's possible for employees, clients, and partners alike.

As Dyer steps into this role, he succeeds interim co-CEOs Brad Burgess and Kirk Hoffman, who will transition back to their prior positions as Senior Vice President of Sales and Marketing and Senior Vice President and Chief Financial Officer, respectively. The leadership transition marks a strategic move to solidify the company’s direction under a seasoned industry veteran. The Board of Directors and the company’s Executive Leadership Team have expressed their gratitude for the interim leadership’s guidance during this transition.

Located in Hooksett, NH, Merchants Fleet has been at the forefront of fleet management for over 60 years. Known for its innovative solutions, the company focuses on areas including vehicle remarketing, flexible funding, and electrification solutions tailored to meet business needs. As Dyer takes on his new responsibilities, he aims to further Merchants Fleet's reputation as an industry trailblazer, guiding clients through the evolving landscape of fleet management.

With Dyer at the helm, Merchants Fleet is not only set to continue its legacy of excellence but also to embrace the future with a fresh perspective. His vision includes enhancing existing services while exploring new opportunities for growth, ensuring that Merchants Fleet remains synonymous with cutting-edge fleet solutions.

Dyer holds a BSc in Managerial and Administrative Studies from Aston University in the UK and currently lives in Atlanta, GA, with his family. His depth of knowledge and passion for the industry will undoubtedly play a crucial role in shaping the future of Merchants Fleet as it navigates the complexities of modern fleet management.