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Paessler Unveils Groundbreaking MSP Program in North America

In a significant development for the IT and internet of things monitoring landscape, Paessler GmbH has taken a bold step by launching its inaugural Managed Service Provider (MSP) program specifically for the North American market. The introduction of this new initiative is poised to empower MSPs with essential tools and resources needed for growth in today’s competitive environment.

Leadership and Vision

Leading the charge for this groundbreaking program is Joe Paquet, who joins Paessler as the Sales Manager for the MSP initiative. Paquet brings over 30 years of extensive experience in channel sales and leadership, having previously served as the Head of Channels for the Americas at Lansweeper, a notable player in IT asset management software. His wealth of knowledge will be instrumental in guiding MSPs to leverage Paessler's comprehensive monitoring solutions effectively.

Paquet’s primary responsibilities will include identifying and onboarding both new and existing MSP clients while focusing on how they can best utilize Paessler’s PRTG software. He aims to foster success among MSPs by providing them with the management tools needed for long-term growth strategies.

The Key Benefits of the MSP Program

The newly launched MSP program is meticulously designed to meet the evolving needs of managed service providers. Here are some of the key benefits that Paessler offers through this initiative:

• - Flexible Licensing Model: Tailored to align with the specific business requirements of MSPs, ensuring adaptability and scalability.
• - Service-led Approach: This feature allows for the customization of service offerings to better meet the unique needs of clients.
• - Collaborative Opportunities: Enhanced cooperation with dedicated support resources and joint pitching opportunities that enable MSPs to expand their market.
• - Co-Marketing Investments: Increased visibility and marketing investments to promote the MSP offerings effectively.
• - Official Recognition: MSPs will receive official recognition on Paessler’s platform, enhancing their credibility in the marketplace.
• - Access to Sales Resources: Dedicated sales resources to assist in driving growth and client satisfaction.
• - Incentivized Discount Structure: A tiered discount system aimed at helping MSPs expand their businesses effectively.

Industry Growth and Market Projections

Paessler’s initiative arises at a time when the MSP market is witnessing robust growth. Businesses are increasingly turning to specialized providers to manage and optimize their complex IT environments. According to Gartner, it's projected that global IT spending will soar to approximately $5.74 trillion by 2025, representing a 9.3% increase from the previous year. This illustrates the growing reliance on service providers.

Paquet's Perspective

In his comments regarding the program, Joe Paquet emphasized that businesses depend on MSPs to maximize value during their digital transformation journeys. With the evolving landscape of IT requirements, MSPs need to adapt swiftly to address client needs. He stated, “Our new program is designed to empower MSPs to meet these demands effectively.” Paquet believes that providing a service-led model will not only enable MSPs to scale their operations but also to sustainably grow alongside their clients and their demands.

Upcoming Webinar

To further inform interested parties about the new MSP offering, Paessler is hosting a webinar on April 22, 2025. This event aims to introduce the program in detail and encourage participation from potential MSP partners. Interested individuals can register through the provided link: register for the webinar.

For more insights into Paessler's MSP program and its offerings, you can visit their dedicated page: learn more about the MSP Program.

About Paessler GmbH

Founded in 1997, Paessler GmbH has positioned itself as a leader in the field of monitoring solutions across various industries. Presently, more than 500,000 users worldwide rely on solutions like PRTG to monitor their IT, OT, and IoT infrastructures effectively. The combination of Paessler's innovative spirit and practical experience enables them to tackle the monitoring challenges in an ever-evolving digital landscape. To learn more about this leading company and the full range of products offered, visit Paessler.