UniFirst Corporation Celebrates 23 Consecutive Years on Selling Power's Best Companies to Sell For List
UniFirst Corporation: A Legacy of Sales Excellence
UniFirst Corporation, publicly traded on the NYSE with the ticker symbol UNF, has proudly maintained its standing as a front-runner in the sales landscape by being featured on Selling Power's 60 Best Companies to Sell For list for an astonishing 23 years in a row. The recognition was announced on July 16, 2026, in Wilmington, Massachusetts, showcasing not only UniFirst's commitment to sales but also its dedication to employee development and customer satisfaction.
A Culture of Support and Training
At the heart of UniFirst’s enduring success is its unwavering belief in the importance of training and support for its sales professionals. The company recognizes that when its sales teams are equipped with the right tools and knowledge, everyone benefits—especially the customers they serve. David Katz, the Executive Vice President of Sales and Marketing at UniFirst, emphasized that this streak of twenty-three years is not just a coincidence or a stroke of luck; it is the result of a strong organizational culture focused on teamwork and employee empowerment.
The Selection Process
Selling Power Magazine evaluates more than 200 companies each year, focusing on five critical areas to determine the finalists. These areas include an overview of the company, compensation and benefits, hiring and training programs for sales, a commitment to diversity and inclusion, and the integration of artificial intelligence into the sales processes. The methodology is a product of extensive research that Selling Power annually refines to ensure it showcases the most exemplary companies in the business landscape.
The list serves as a benchmark for outstanding sales performance and organizational culture that fosters ongoing development. The extensive analysis carried out over the years highlights not just the effectiveness of the sales teams but also the innovative strategies employed to motivate and sustain a high-performing workforce.
Making an Impact in a Competitive Environment
The challenges posed by the tumultuous business environment of 2025 did not deter firms in the Sales Power list. Instead, they thrived by raising the bar for their sales teams through investment in comprehensive training programs and advanced sales tools. As noted by Gerhard Gschwandtner, the publisher and founder of Selling Power, these companies not only support but actively promote a culture of continuous improvement and collaboration among their staff.
This strategic focus invested in sales talent makes these companies stand out, particularly in a competitive market where differentiation is crucial.
What Sets UniFirst Apart
UniFirst’s commitment extends beyond business performance to include caring for its employees and the communities it serves. Operating over 270 service locations across North America, UniFirst assists more than 300,000 customer locations, outfitting over two million workers daily. The company manufactures essential work uniforms and facility service solutions, ensuring that businesses—from small enterprises to large corporations—can keep their workforce safe, comfortable, and professional.
Their comprehensive approach includes partnerships with leading brands in various industries, underlining their focus on quality and reliability in uniform supplies. Moreover, their state-of-the-art manufacturing capabilities bolster their capacity to deliver tailored solutions efficiently and effectively.
Knowing What Customers Need
UniFirst’s understanding of the marketplace allows them to anticipate and meet the needs of diverse sectors, including the cleanroom and nuclear industries. With an expanding footprint, the company stands at the intersection of growth and innovation, continually seeking to refine its offerings while remaining attuned to client expectations and industry trends.
As UniFirst looks to the future, it remains committed to its mission of “Always Deliver™.” This promise not only reflects their operational philosophy but reinforces their identity as a trusted partner in workplace solutions. As they celebrate this significant milestone, UniFirst illustrates that dedication to excellence in sales, combined with a supportive company culture, is a recipe for sustained success. The company's recognition by Selling Power serves as a testament to its impactful presence in the world of business uniforms and beyond.