#Abu Dhabi #Middle East #UAE #EMSRUN Medical #Rhino Rescue

EMSRUN Medical Expands Its Middle East Presence with Innovative Solutions

ABU DHABI, UAE - EMSRUN Medical, a prominent provider of tactical, pre-hospital, and civilian emergency medical solutions, made headlines at the highly anticipated International Defence Exhibition and Conference (IDEX) and the Naval Defence Maritime Security Exhibition (NAVDEX) held from February 17-21, 2025, in Abu Dhabi, UAE. At this premier global military manufacturing event, EMSRUN proudly showcased its advanced emergency care technologies and reinforced its brand's presence in the Middle East.Touted for its innovative product line under the Rhino Rescue brand, recognized for exceptional first aid supplies, the company presented groundbreaking advancements regarding emergency medical solutions in front of an engaged audience of professionals and potential clients.

Showcasing Advanced Emergency Care

During the exhibitions, EMSRUN took the opportunity to highlight the unique advantages and technological features of Rhino Rescue's array of products. Engaging demonstrations and hands-on training sessions led by enthusiastic distributors illustrated the effectiveness and practicality of these solutions. This was particularly significant in a region that experiences various crisis scenarios that demand robust medical responses.

Earlier in the year, EMSRUN participated in Arab Health 2025, presenting a broad spectrum of emergency medical products that included personal first aid kits, tactical medical gear, and advanced devices for diverse crisis situations. The company has consistently prioritized showing how its offerings can enhance the speed and efficiency of emergency responses.

Certified Quality in a Competitive Market

One of the standout accomplishments for EMSRUN is being the only Chinese company to receive certification from the Saudi Food and Drug Authority (SFDA). This important recognition underscores EMSRUN's commitment to adhering to international quality and technical standards, facilitating their market entry and promoting their sales across the region more efficiently.

According to statements made during the exhibitions, EMSRUN’s local partner, ARASCA Medical Equipment Trading LLC, played a crucial role in the product demonstrations, successfully attracting potential partners and customers from the UAE and beyond. Lina Abdul Jabbar Kandakji, CEO and Managing Director of ARASCA, expressed her enthusiasm regarding the partnership: "We are thrilled to partner with EMSRUN in this exciting venture. Their commitment to innovation and quality resonates deeply with our mission at ARASCA. Together, we are not only enhancing the emergency care landscape in the Middle East but also building a foundation of trust and reliability for our clients."

A Commitment to Lifesaving Innovation

With a clear vision of expanding its Rhino Rescue brand in the global market, EMSRUN remains committed to driving innovation in the emergency care industry. The company aims to provide safe, effective, and scientifically advanced solutions to ensure safety and health for all, establishing itself as a next-generation leader in the sector.

Founded in 2010, EMSRUN Medical has been a leader in delivering prehospital first aid solutions applicable to both military and civilian needs. The firm prides itself on its strategic partnerships with various governmental and non-governmental organizations, including the International Red Cross, UNICEF, and the World Bank, which reinforce its reputation as a trusted first responder in emergencies worldwide.

By enhancing the accessibility and effectiveness of emergency care, EMSRUN Medical is dedicated to safeguarding lives and raising the standard of medical care in critical situations. Their innovative strategies and quality-driven approach not only elevate the emergency medical landscape but also foster vital collaborations that support their growth.

For more insights into their latest advancements, a video from the Abu Dhabi exhibition can be accessed here.